Fragrance Centre
Fragrance Centre is a commercial building in District 15 · Geylang, on land zoned COMMERCIAL under the URA Master Plan with a gross plot ratio of 3.0. It is freehold. 1 transaction is on record since 1995, most recently in May 2009. ACRA records 10 live company registrations at this address.
What are the key facts about Fragrance Centre?
- Asset class
- Commercial
- Land-use zone
- COMMERCIAL
- Gross plot ratio
- 3.0
- Tenure
- Freehold
- District / Area
- District 15 · Geylang
- Address
- 101 Joo Chiat Road
- Land area
- 149 sqm
- Transactions on record
- 1 (records start 1995)
- Live listings
- None
- ACRA registrations
- 10
About Fragrance Centre
Fragrance Centre is a commercial building in Geylang (District 15). It is located along Joo Chiat Road, Singapore 427395.
Under the URA Master Plan it sits on land zoned commercial with a gross plot ratio of 3. The site falls within a conservation area, so external alterations are subject to URA conservation guidelines.
The site is freehold. It occupies roughly 149 sqm of land with about 447 sqm of gross floor area.
1 transaction has been recorded here, at a median of S$665 psf. The most recent was in May 2009.
10 businesses are currently registered at this address with ACRA.
The nearest MRT is Eunos MRT, 782 m away (about a 12-minute walk). The closest bus stop (Aft Tembeling Rd) is 147 m away (about a 2-minute walk). Kinex is 518 m away (about a 8-minute walk).
What is Fragrance Centre zoned as?
- Land-use zone
- COMMERCIAL
- Gross plot ratio
- 3.0
- Conservation area
- Joo Chiat
What has Fragrance Centre sold for?
| Date | Use | Price | Area | PSF |
|---|---|---|---|---|
| May 2009 | Office | S$2.90M | 4,359 sqft | $665 |
URA/JTC records from 1995 — that is where the record starts, not when the building was built. Strata and land deals can mix in one building's history; compare like with like.
How does Joo Chiat Road price?
Street figures cover strata deals only — land and strata PSF are not comparable.
What do commercial rents run near Fragrance Centre?
Indicative area yield — District 15 retail
An INDICATIVE AREA yield for District 15 retail — NOT this building's yield, and not any unit's. Commercial rents are published as a district percentile grid, so both halves describe the district.
Priced on STRATA sales only: rent is quoted per unit of lettable area, and commercial land PSF runs far above strata — mixing them would shift the ratio sharply.
Net deducts the 10% non-residential property tax ONLY — not vacancy, maintenance, agent fees, financing, or the 9% GST on purchase.
Retail rents — District 15 ($ psm/month, 2026Q2)
| Floor level · size band | 25th pct | Median | 75th pct |
|---|---|---|---|
| Level 1 · 30 & Below | $60.00 | $91.67 | $123.00 |
| B1 & Below · 30 & Below | $75.81 | $109.64 | $243.47 |
| Level 2 & 3 · 30 & Below | $68.24 | $125.48 | $215.03 |
| Level 4 & Above · >30 - 100 | $50.75 | $55.22 | $59.76 |
| Level 1 · >30 - 100 | $89.55 | $111.66 | $176.50 |
| Level 2 & 3 · >30 - 100 | $74.56 | $115.04 | $179.95 |
| B1 & Below · >30 - 100 | $96.86 | $112.98 | $285.03 |
| Level 1 · >100 - 300 | $100.81 | $136.47 | $176.70 |
URA REALIS rental-contract percentiles for the district/location — an area benchmark, not this building's own rents. Office and retail are dimensioned differently and are never mixed.
What is near Fragrance Centre?
Getting around
- Eunos MRT782 m · ~12 min
Amenities nearby
Straight-line distances. Source: PropKaki amenities data.
How many companies are registered at Fragrance Centre?
- Live registrations
- 10
- Registered last 3 years
- 3
- Most common type
- Local Company
Company REGISTRATIONS at this address (ACRA), not a tenancy schedule. Registration does not mean the company physically occupies space here, and a low count does not mean the building is empty. Do not describe this as occupancy or vacancy.
Frequently asked questions about Fragrance Centre
Where is Fragrance Centre?⌄
Fragrance Centre is at 101 Joo Chiat Road, Singapore 427395, in the Geylang planning area.
What is Fragrance Centre zoned as?⌄
Fragrance Centre sits on land zoned commercial under the URA Master Plan, with a gross plot ratio of 3.
What is the tenure of Fragrance Centre?⌄
Fragrance Centre is freehold.
Is Fragrance Centre a conserved property?⌄
Yes. Fragrance Centre falls within a URA conservation area, so external works are subject to conservation guidelines.
What have units at Fragrance Centre sold for?⌄
Across 1 recorded transaction, the median price is S$665 psf. The latest was in May 2009.
What is the nearest MRT station to Fragrance Centre?⌄
Eunos MRT is the closest, 782 m away (about a 12-minute walk).
How many businesses are registered at Fragrance Centre?⌄
10 businesses are currently registered at this address with ACRA. That is a measure of registered addresses, not of how many businesses physically occupy the building.
The facts are here — now get the verdict on Fragrance Centre.
Ask what a unit here would fetch, what the zone allows, or how it compares.
PropKakiHere's the building's zone, its recorded deals and every live unit — and where the asking prices sit against them.