CommercialWHITEDistrict 8 · Rochor

Serangoon Building

Reviewed by Nathan TangUpdated 8 November 2026
Quick Summary

Serangoon Building is a commercial building in District 8 · Rochor, on land zoned WHITE under the URA Master Plan with a gross plot ratio of 4.2. 1 unit is currently listed for rent. ACRA records 21 live company registrations at this address.

1

What are the key facts about Serangoon Building?

Key takeawaySerangoon Building is a commercial building in District 8 · Rochor, zoned WHITE.
Asset class
Commercial
Land-use zone
WHITE
Gross plot ratio
4.2
Tenure
Not on record
District / Area
District 8 · Rochor
Address
291 Serangoon Road
Land area
507 sqm
Completed
Not on record
Storeys
Not on record
Submarket
City Fringe
Listed as
Office
Transactions on record
None recorded
Live listings
1
ACRA registrations
21

No recorded transactions — this building has never generated a strata caveat (typically single-owner or lease-only stock). That is not missing data, and it says nothing about the building's value, occupancy or availability.

2

About Serangoon Building

Serangoon Building is a commercial building in Rochor (District 08). It is located along Serangoon Road, Singapore 218107.

Under the URA Master Plan it sits on land zoned white with a gross plot ratio of 4.2. It lies inside the Central Area.

It occupies roughly 507 sqm of land with about 1,521 sqm of gross floor area.

26 businesses are currently registered at this address with ACRA.

The nearest MRT is Farrer Park MRT, 110 m away (about a 2-minute walk). The closest bus stop (Farrer Pk Stn Exit A) is 145 m away (about a 2-minute walk). City Square Mall is 266 m away (about a 4-minute walk).

3

What is Serangoon Building zoned as?

Key takeawaySerangoon Building sits on land zoned WHITE with a gross plot ratio of 4.2, inside the Central Area.
Land-use zone
WHITE
Gross plot ratio
4.2
Urban design area
Udga
Central Area
Yes
BCA-verified envelope: allowable GFA 2,129 sqm · built 1,502 sqm · headroom 627 sqm. This block appears only where BCA has published the actual built floor area — everywhere else, buildable headroom cannot be verified and is deliberately not estimated.

Run the full zoning report for this building →

4

What does space at Serangoon Building rent for?

Key takeawayNo rent is published for Serangoon Building itself. On its street, Serangoon Road, office space rented at a median of $6.87 psf a month in 2026Q3, with the middle half of leases between $5.68 and $7.00. That is not this building's own rent, and never a quote for a particular unit.

Office space on Serangoon Road

Street level · 2026Q3
25th pct
$5.68
$61.13 psm
Median
$6.87
$73.91 psm
75th pct
$7.00
$75.36 psm

S$ per sq ft per month · median +20.8% on a year earlier

2023Q4 · $60.00 psm2026Q3 · $73.91 psm median

URA's percentiles of OFFICE rents across every lease stamped with IRAS on this STREET in the quarter — the street's figure, not this building's rent and never a unit's. URA publishes a median only where the street has at least 2 office buildings and 3 contracts that quarter (percentiles need 4); a blank means below that threshold, not zero.

Source: URA rental statistics by street (IRAS-stamped contracts).

Retail space on Serangoon Road

Street level · 2026Q3
25th pct
$8.34
$89.73 psm
Median
$9.61
$103.45 psm
75th pct
$15.00
$161.47 psm

S$ per sq ft per month · median -18.4% on a year earlier

2023Q4 · $161.94 psm2026Q3 · $103.45 psm median

URA's percentiles of RETAIL rents (shop, F&B, entertainment, health & fitness) across every lease stamped with IRAS on this STREET in the quarter — the street's figure, not this building's rent and never a unit's. Retail rent swings with floor and frontage, so the spread matters as much as the median. A median needs at least 2 buildings and 3 contracts (percentiles need 4); a blank means below that threshold, not zero.

Source: URA rental statistics by street (IRAS-stamped contracts).

Retail space — District 8 retail

Region band · 2026Q3
25th pct
$6.30
$67.76 psm
Median
$8.25
$88.77 psm
75th pct
$9.03
$97.19 psm

S$ per sq ft per month

A REGION BAND — URA's grid for the whole district or location, not this street or building. Say "across <district/location>, …", never that this building rents for it. The middle of URA's retail grid for District 8 across every floor and size band — a ground-floor shop and an upper-floor unit sit at very different points in it.

Source: URA REALIS retail rental analysis (district × floor × size grid).

5

Market context around Serangoon Building

Key takeawayBrokers' retail figures for this part of Singapore — a broker's market figure, not this building's rent.
CBRE, 2Q 2026 (island-wide)
  • Islandwide: Rent S$28.15 psf/mth
Singapore Figures Q2 2026
Cushman & Wakefield, 2Q 2026
  • Other City Areas: Rent S$21.21 psf/mth · Vacancy 7.4% (1Q 2026) · Planned / under construction 0.73m sq ft
Singapore Retail MarketBeat Q2 2026

Official series (URA, 2026Q3): Retail vacancy rate (Whole Island) 6.5 (-0.4 pp on the year) · Retail rental index (Central Region) 81.2 (+1.4% on the year).

Brokers draw submarkets and grades differently; each figure is the broker's own, for its own area, cited to its report. Rents are per square foot per month.

6

How fast units move at Serangoon Building

Key takeawayBased on listings we track, as of our last check on 28 Aug 2026: 1 unit for rent.

Rent: between 6 Aug 2026 and 28 Aug 2026, 1 new listing appeared and 0 came off (sold, let or withdrawn). Days on market: not enough history yet — we began tracking on 6 Aug 2026.

One count per unit, however many agents list it. Asking prices are not tracked over time, so price cuts are not shown.

7

What's been approved at Serangoon Building?

Key takeawayURA has approved 6 changes of use at Serangoon Building since 2000, most recently in 2024. This is the building's planning history, not today's approved use of any unit: confirm a unit's approved use with URA before signing.
  1. 11 Nov 2025Refused
    Additions & alterations

    Outline appplication for proposed additions and alterations and change of use of the existing 6 storey commercial building with basement carpark to medical suites on lot 01269t ts18 at 291 serangoon road

  2. 4 Jan 2024Agency works
    Change of use to gym/fitness centre

    Lodgment for proposed use of 2nd storey as gym/fitness centre

  3. 25 Nov 2021Agency worksFloor 3
    Change of use to gym/fitness centre

    Lodgment for proposed use of unit #03-XX as gym/fitness centre

  4. 18 Nov 2020ApprovedFloor 4
    Change of use to fitness centre

    Proposed change of use of unit #04-XX to fitness centre

  5. 4 Mar 2019Refused
    Additions & alterations

    Outline application for proposed a/a & change of use of 1st to 6th storeys from restaurant/office to hotel use on ts18 lot 01269t at 291 serangoon road, s-218907 (rochor planning area)

  6. 13 Nov 2009ApprovedFloor 3
    Change of use: multi-purpose hall-cum-bar → nightclub

    Change of use of unit #03-XX from multi-purpose hall-cum-bar (pub) to nightclub

  7. 23 Oct 2009ApprovedFloor 2
    Change of use: multi-purpose hall-cum-bar → nightclub

    Retention of change of use of unit #02-XX (previously known as unit #02-XX) from multi-purpose hall-cum-bar (pub) to nightclub

  8. 29 Apr 2003Approved
    Change of use: office area → multi-purpose hall cum bar

    Proposed change of use of the 3rd storey unit 03-00 of the 6-storey office building from office area to multi-purpose hall cum bar (pub)

Source: URA planning decisions (URA Data Service), matched to this building by address or land lot. A past approval can lapse (a temporary permission) and belongs to the unit it names. The authoritative approved use of a unit comes from URA's Enquiry on Approved Use of Premises (S$54.50 per unit).

8

How does Serangoon Road price?

Key takeawayAcross 15 strata sales on Serangoon Road in the last 5 years, the median is $2,573 psf.
Strata sales on the street (5y)
15
Street median PSF (strata)
$2,573

Street figures cover strata deals only — land and strata PSF are not comparable.

9

What do commercial rents run near Serangoon Building?

Key takeawayURA publishes contracted-rent percentile grids quarterly (latest: 2026Q3) — the benchmark evidence an asking rent should be weighed against.

Indicative area yield — District 8 retail

Gross yield (area)
3.6%
3.3% net of property tax
Rent side (median of bands)
$88.77 psm/mo
2026Q3
Price side (strata, 5y)
$2,744 psf
59 sales

An INDICATIVE AREA yield for District 8 retail — NOT this building's yield, and not any unit's. Commercial rents are published as a district percentile grid, so both halves describe the district.

Priced on STRATA sales only: rent is quoted per unit of lettable area, and commercial land PSF runs far above strata — mixing them would shift the ratio sharply.

Net deducts the 10% non-residential property tax ONLY — not vacancy, maintenance, agent fees, financing, or the 9% GST on purchase.

Retail rents — District 8 ($ psm/month, 2026Q3)

Floor level · size band25th pctMedian75th pct
Level 2 & 3 · 30 & Below$67.76$96.11$143.21
Level 1 · 30 & Below$76.14$92.59$171.04
B1 & Below · 30 & Below$90.68$93.21$137.37
Level 2 & 3 · >30 - 100$46.15$61.63$86.96
Level 1 · >30 - 100$73.94$90.91$97.19
B1 & Below · >30 - 100$82.17$88.77$163.62
Level 1 · >100 - 300$59.57$69.55$95.87
Level 2 & 3 · >100 - 300$43.92$47.03$64.17

Office rents — Central Area ($ psm/month, 2026Q3)

Building class · size band25th pctMedian75th pct
Category 2 · 100 & Below$54.65$69.39$88.80
Category 1 · 100 & Below$103.62$122.24$132.43
Category 1 · >100 - 200$116.28$126.99$148.35
Category 2 · >100 - 200$65.57$82.87$97.63
Category 1 · >200 - 500$114.67$128.09$145.77
Category 2 · >200 - 500$64.83$82.57$94.73
Category 1 · >500 - 1000$106.56$137.78$148.23
Category 2 · >500 - 1000$85.04$89.34$109.80

URA REALIS rental-contract percentiles for the district/location — an area benchmark, not this building's own rents. Office and retail are dimensioned differently and are never mixed.

10

What is available at Serangoon Building right now?

Key takeaway1 unit is currently listed at Serangoon Building. One row per unit; several agents often market the same unit.

For rent (1)

  • Serangoon BuildingS$5k/mo · 950 sqft

Browse every listing at this building →

11

What is near Serangoon Building?

Key takeawayThe nearest MRT/LRT is Farrer Park MRT, about 110 m away.

Getting around

Amenities nearby

Hotel · 46 mPlace Of Worship · 55 mSingapore Medical Clinic · 86 mFarrer Park MRT Exit F · 116 mFarrer Pk Stn Exit A · 145 mFarrer Park Hospital · 172 mCity Green · 209 mMustafa Holdings Pte Ltd · 234 mCity Square Mall · 266 mEducational Institution · 326 m

Straight-line distances. Source: PropKaki amenities data.

12

Getting there and parking at Serangoon Building

Key takeawayThe nearest station is Farrer Park (NE8), 110 m away — a busy station, with about 57,000 taps in and out on an average weekday. 52 public car parks are within 500 m; the cheapest URA season parking nearby is S$100 a month.
Foot traffic: busier than 74% of retail buildings

nearest MRT/LRT Farrer Park (NE8) 110 m, about 57,000 taps a weekday; 3 more stations within 1 km; bus stops within 400 m: 6, about 19,000 taps a weekday; Rochor: 31,654 resident workers (Census 2020, by workplace); about 37,000 residents within 1 km (June 2026); 1 other mall within 1 km. Ranked against 12,856 retail buildings by PropKaki's model: a relative score, not a footfall count.

A relative score from PropKaki's model (station and bus taps nearby, workers and residents around, and competing malls), not a count of people.

Stations within 1 km

  • Farrer Park (NE8)110 m · about 57,000 weekday taps
  • Little India (NE7 / DT12)610 m · about 55,000 weekday taps
  • Jalan Besar (DT22)655 m · about 21,000 weekday taps
  • Rochor (DT13)794 m · about 22,000 weekday taps

Taps are fare-card taps in and out at the station's gates on an average weekday (Jul 2026 to Sep 2026) — people passing through, not visitors to Serangoon Building. Transfers between lines don't tap, so interchanges read low.

Bus

6 bus stops within 400 m, with about 19,000 boardings and alightings on an average weekday.

Public car parks within 500 m

  • Birch Rd (URA)46 m
    S$0.60 per half-hour at midday on a weekday · 14 car lots
  • Roberts Lane (URA)101 m
    S$0.60 per half-hour at midday on a weekday · 39 car lots
  • Kinta Rd (URA)159 m
    S$0.60 per half-hour at midday on a weekday · 8 car lots
  • Lembu Rd (URA)162 m
    S$0.60 per half-hour at midday on a weekday · 19 car lots
  • Blk 678 Perumal Road (HDB)192 m
    S$0.60 per half-hour at midday on a weekday · gantry 1.9 m · 171 car lots

HDB season (car): Tier 1 $110/month (a resident's or registered HDB shop/industrial tenant's first car); Tier 2 (other cars, non-residents) $120 Rest of Island, $170 Designated Area, $190 Restricted Zone (sheltered: multi-storey, basement, deck). Industrial-park multi-storey car parks: $110 / $120. Which zone this car park is in is not published as data.

Public car parks only, by straight-line distance, with the operator's published rates. Serangoon Building's own car park, if it has one, and its charges are not in the open data.

13

Who's registered at Serangoon Building?

Key takeaway21 live companies (and LLPs and branches; sole proprietors are not counted) list Serangoon Building as their registered address. These are registered businesses, not who occupies the space.
  • Construction
    7
  • Wholesale and retail trade
    3
  • Transportation and storage
    3
  • Accommodation and food services
    2
  • Professional, scientific and technical services
    2
  • Administrative and support services
    1
  • Information and communications
    1
  • Arts, entertainment and recreation
    1
  • Education
    1
  • Financial and insurance
    0

Registered businesses, not who occupies the space: companies, LLPs and branches whose REGISTERED address is this building (ACRA), by industry. Sole proprietors are not counted; no business is named. ACRA, as of 2026-09-16.

14

What is Serangoon Building's BCA building profile?

BCA building type
Mixed Development
Green Mark
NA (NA)
Energy use intensity
290 kWh/m²·yr
15

Frequently asked questions about Serangoon Building

Where is Serangoon Building?⌄

Serangoon Building is at 291 Serangoon Road, Singapore 218107, in the Rochor planning area.

What is Serangoon Building zoned as?⌄

Serangoon Building sits on land zoned white under the URA Master Plan, with a gross plot ratio of 4.2.

Have there been any recorded transactions at Serangoon Building?⌄

No caveats have been lodged for Serangoon Building in the URA records we track. That is common for buildings held by a single owner, which never generate strata transactions.

What is the nearest MRT station to Serangoon Building?⌄

Farrer Park MRT is the closest, 110 m away (about a 2-minute walk).

How many businesses are registered at Serangoon Building?⌄

26 businesses are currently registered at this address with ACRA. That is a measure of registered addresses, not of how many businesses physically occupy the building.

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