Fortune Centre
Fortune Centre is a commercial building in District 7 · Rochor, on land zoned COMMERCIAL under the URA Master Plan with a gross plot ratio of 4.2. It is leasehold with roughly 53 years remaining. 302 transactions are on record since 1995, at a median S$1,182 psf, most recently in Jul 2026. 25 units are currently listed for sale or rent. ACRA records 894 live company registrations at this address.
What are the key facts about Fortune Centre?
- Asset class
- Commercial
- Land-use zone
- COMMERCIAL
- Gross plot ratio
- 4.2
- Tenure
- Leasehold
- District / Area
- District 7 · Rochor
- Address
- 190 Middle Road
- Land area
- 3,824 sqm
- Completed
- 1980 (per CommercialGuru)
- Storeys
- 20 (© OpenStreetMap contributors)
- Strata units (MCST)
- 232
- Managing agent
- SAVILLS PROPERTY MANAGEMENT PTE LTD
- Strata formed
- 1985 (MCST 1001)
- Submarket
- City Fringe
- Units with a recorded sale
- At least 152
- Listed as
- Office, Food & Beverage, Other Retail
- Transactions on record
- 302 (records start 1995)
- Live listings
- 25
- ACRA registrations
- 894
What are the specs at Fortune Centre?
- Facilities
- canteen / food outlets
- Source: CommercialGuru
About Fortune Centre
Fortune Centre is a commercial building in Rochor (District 07). It is located along Middle Road, Singapore 188979.
Under the URA Master Plan it sits on land zoned commercial with a gross plot ratio of 4.2. It lies inside the Central Area.
The site is leasehold, with about 53 years remaining on the lease. It occupies roughly 3,824 sqm of land with about 24,400 sqm of gross floor area.
302 transactions have been recorded here, at a median of S$1,182 psf. The most recent was in July 2026.
1,072 businesses are currently registered at this address with ACRA.
The nearest MRT is Bencoolen MRT, 272 m away (about a 4-minute walk). The closest bus stop (Opp NAFA Campus 3) is 64 m away (about a 1-minute walk).
What is Fortune Centre zoned as?
- Land-use zone
- COMMERCIAL
- Gross plot ratio
- 4.2
- Urban design area
- Udga
- Central Area
- Yes
What has Fortune Centre sold for?
| Date | Use | Price | Area | PSF |
|---|---|---|---|---|
| Jul 2026 | Retail | S$1.06M | 409 sqft | $2,591 |
| Apr 2026 | Office | S$2.42M | 1,711 sqft | $1,415 |
| Mar 2026 | Office | S$2.32M | 1,625 sqft | $1,427 |
| Feb 2026 | Office | S$3.13M | 2,239 sqft | $1,400 |
| Feb 2026 | Retail | S$950k | 323 sqft | $2,942 |
| Dec 2025 | Retail | S$1.30M | 366 sqft | $3,552 |
| Nov 2025 | Retail | S$1.18M | 452 sqft | $2,606 |
| Oct 2025 | Office | S$855k | 301 sqft | $2,837 |
| Sept 2025 | Office | S$3.19M | 2,239 sqft | $1,427 |
| Sept 2025 | Office | S$829k | 538 sqft | $1,540 |
URA/JTC records from 1995 — that is where the record starts, not when the building was built. Strata and land deals can mix in one building's history; compare like with like. sqm ↔ sq ft converter
What does space at Fortune Centre rent for?
Office space on Middle Road
Street level · 2026Q3S$ per sq ft per month · median -4.9% on a year earlier
URA's percentiles of OFFICE rents across every lease stamped with IRAS on this STREET in the quarter — the street's figure, not this building's rent and never a unit's. URA publishes a median only where the street has at least 2 office buildings and 3 contracts that quarter (percentiles need 4); a blank means below that threshold, not zero.
Source: URA rental statistics by street (IRAS-stamped contracts).
Retail space on Middle Road
Street level · 2026Q3S$ per sq ft per month · median +12.1% on a year earlier
URA's percentiles of RETAIL rents (shop, F&B, entertainment, health & fitness) across every lease stamped with IRAS on this STREET in the quarter — the street's figure, not this building's rent and never a unit's. Retail rent swings with floor and frontage, so the spread matters as much as the median. A median needs at least 2 buildings and 3 contracts (percentiles need 4); a blank means below that threshold, not zero.
Source: URA rental statistics by street (IRAS-stamped contracts).
Retail space — District 7 retail
Region band · 2026Q3S$ per sq ft per month
A REGION BAND — URA's grid for the whole district or location, not this street or building. Say "across <district/location>, …", never that this building rents for it. The middle of URA's retail grid for District 7 across every floor and size band — a ground-floor shop and an upper-floor unit sit at very different points in it.
Source: URA REALIS retail rental analysis (district × floor × size grid).
Market context around Fortune Centre
- City Fringe (all grades): Rent S$7.83 psf/mth · Vacancy 2.5% · Planned / under construction 1.35m sq ft
Official series (URA, 2026Q3): Office vacancy rate (Whole Island) 10 (-1.2 pp on the year) · Office rental index (Central Region) 203.4 (+1.8% on the year).
Brokers draw submarkets and grades differently; each figure is the broker's own, for its own area, cited to its report. Rents are per square foot per month.
How fast units move at Fortune Centre
Rent: between 6 Aug 2026 and 28 Aug 2026, 4 new listings appeared and 2 came off (sold, let or withdrawn). Days on market: not enough history yet — we began tracking on 6 Aug 2026.
Sale: between 6 Aug 2026 and 28 Aug 2026, 0 new listings appeared and 2 came off (sold, let or withdrawn). Days on market: not enough history yet — we began tracking on 6 Aug 2026.
One count per unit, however many agents list it. Asking prices are not tracked over time, so price cuts are not shown.
What's been approved at Fortune Centre?
- 14 Aug 2026ApprovedFloor 4Change of use to restaurant
Proposed change of use of unit #04-XX as restaurant
- 22 Jul 2026RenewedFloor 1Continued use as ancillary dine-in area of unit #01-xx
Continued use of part of 1st storey concourse area as ancillary dine-in area of unit #01-XX
- 24 Apr 2026Agency worksFloor 15Change of use to commercial school
Lodgment for proposed use of unit #15-XX as commercial school
- 30 Mar 2026ApprovedFloor 4Change of use to restaurant
Proposed change of use of unit #04-XX to restaurant
- 13 Jan 2026ApprovedFloor 4Change of use to restaurant
Proposed change of use of unit #04-XX to restaurant
- 7 Dec 2025ApprovedFloor 1Change of use to karaoke lounge
Proposed change of use of unit #01-XX to karaoke lounge
- 7 Dec 2025ApprovedFloor 2Change of use to karaoke lounge
Proposed change of use of unit #02-XX to karaoke lounge
- 18 Nov 2025ApprovedFloor 2Change of use to nightclub
Proposed change of use of unit #02-XX to nightclub
- 18 Nov 2025ApprovedFloor 3Change of use to nightclub
Proposed change of use of unit #03-XX to nightclub
- 4 Nov 2025ApprovedFloor 3Change of use to karaoke lounge
Proposed change of use of unit #03-XX of fortune centre to karaoke lounge
- 31 Oct 2025ApprovedFloor 4Change of use to bar/pub
Proposed change of use of unit #04-XX to bar/pub
- 9 Sept 2025ApprovedFloor 2Change of use to restaurant
Proposed change of use of unit #02-XX to restaurant at fortune centre
85 earlier change-of-use and A&A decisions are on record since 2000.
Source: URA planning decisions (URA Data Service), matched to this building by address or land lot. A past approval can lapse (a temporary permission) and belongs to the unit it names. The authoritative approved use of a unit comes from URA's Enquiry on Approved Use of Premises (S$54.50 per unit).
How does Middle Road price?
Street figures cover strata deals only — land and strata PSF are not comparable.
What do commercial rents run near Fortune Centre?
Indicative area yield — District 7 retail
An INDICATIVE AREA yield for District 7 retail — NOT this building's yield, and not any unit's. Commercial rents are published as a district percentile grid, so both halves describe the district.
Priced on STRATA sales only: rent is quoted per unit of lettable area, and commercial land PSF runs far above strata — mixing them would shift the ratio sharply.
Net deducts the 10% non-residential property tax ONLY — not vacancy, maintenance, agent fees, financing, or the 9% GST on purchase.
Retail rents — District 7 ($ psm/month, 2026Q3)
| Floor level · size band | 25th pct | Median | 75th pct |
|---|---|---|---|
| Level 1 · 30 & Below | $93.33 | $113.33 | $165.94 |
| Level 4 & Above · 30 & Below | $69.42 | $79.17 | $140.05 |
| B1 & Below · 30 & Below | $94.66 | $392.16 | $721.70 |
| Level 2 & 3 · 30 & Below | $71.79 | $88.95 | $100.36 |
| Level 1 · >30 - 100 | $84.41 | $129.03 | $192.55 |
| Level 2 & 3 · >30 - 100 | $53.85 | $86.57 | $113.16 |
| B1 & Below · >30 - 100 | $71.03 | $80.88 | $146.17 |
| Level 4 & Above · >30 - 100 | $47.06 | $59.43 | $68.42 |
Office rents — Central Area ($ psm/month, 2026Q3)
| Building class · size band | 25th pct | Median | 75th pct |
|---|---|---|---|
| Category 2 · 100 & Below | $54.65 | $69.39 | $88.80 |
| Category 1 · 100 & Below | $103.62 | $122.24 | $132.43 |
| Category 1 · >100 - 200 | $116.28 | $126.99 | $148.35 |
| Category 2 · >100 - 200 | $65.57 | $82.87 | $97.63 |
| Category 1 · >200 - 500 | $114.67 | $128.09 | $145.77 |
| Category 2 · >200 - 500 | $64.83 | $82.57 | $94.73 |
| Category 1 · >500 - 1000 | $106.56 | $137.78 | $148.23 |
| Category 2 · >500 - 1000 | $85.04 | $89.34 | $109.80 |
URA REALIS rental-contract percentiles for the district/location — an area benchmark, not this building's own rents. Office and retail are dimensioned differently and are never mixed.
What is available at Fortune Centre right now?
For sale (8)
- Fortune CentreS$2.65M · 1,755 sqft
- Fortune CentreS$1.89M · 400 sqft
- Fortune Centre2 agentsS$950k · 570 sqft
- Fortune Centre3 agentsS$3.40M · 2,217 sqft
For rent (17)
- Fortune CentreS$9k/mo · 1,679 sqft
- Fortune CentreS$3k/mo · 143 sqft
- Fortune CentreS$25k/mo · 1,464 sqft
- Fortune CentreS$208/mo · 54 sqft
What is near Fortune Centre?
Getting around
- Bencoolen MRT272 m · ~4 min
Amenities nearby
Competing premises nearby
Retail and F&B premises competing for the same footfall — context for an occupier, not a selling point.
Straight-line distances. Source: PropKaki amenities data.
Getting there and parking at Fortune Centre
nearest MRT/LRT Bencoolen (DT21) 210 m, about 20,000 taps a weekday; 8 more stations within 1 km; bus stops within 400 m: 16, about 37,000 taps a weekday; Rochor: 31,654 resident workers (Census 2020, by workplace); about 14,000 residents within 1 km (June 2026). Ranked against 485 office buildings by PropKaki's model: a relative score, not a footfall count.
A relative score from PropKaki's model (station and bus taps nearby, workers and residents around), not a count of people.
Stations within 1 km
- Bencoolen (DT21)210 m · about 20,000 weekday taps
- Rochor (DT13)332 m · about 22,000 weekday taps
- Bugis (EW12 / DT14)379 m · about 109,000 weekday taps
- Bras Basah (CC2)382 m · about 10,000 weekday taps
- Jalan Besar (DT22)599 m · about 21,000 weekday taps
Taps are fare-card taps in and out at the station's gates on an average weekday (Jul 2026 to Sep 2026) — people passing through, not visitors to Fortune Centre. Transfers between lines don't tap, so interchanges read low.
Bus
16 bus stops within 400 m, with about 37,000 boardings and alightings on an average weekday.
Public car parks within 500 m
- Queen St Off St (URA)131 mS$1.40 per half-hour at midday on a weekday · 91 car lots
- Service Rd (Queen - Wa Terloo St) (URA)142 mS$1.20 per half-hour at midday on a weekday · 3 car lots
- Blk 269/269A/269B Cheng Yan Court Car Park (HDB)154 mS$1.20 per half-hour at midday on a weekday · 32 car lots
- Queen St (URA)177 mS$1.20 per half-hour at midday on a weekday · 6 car lots
- Blk 261/262/264 Waterloo Basement Car Park (HDB)183 mS$1.20 per half-hour at midday on a weekday · gantry 1.9 m · 143 car lots
HDB season (car): Tier 1 $80/month (a resident's or registered HDB shop/industrial tenant's first car); Tier 2 (other cars, non-residents) $90 Rest of Island, $150 Designated Area, $165 Restricted Zone (surface). Which zone this car park is in is not published as data.
Nearest URA season parking: Kampong Kapor Rd Off S T, 713 m away, S$100/month.
Public car parks only, by straight-line distance, with the operator's published rates. Fortune Centre's own car park, if it has one, and its charges are not in the open data.
Who's registered at Fortune Centre?
- Wholesale and retail trade217
- Financial and insurance179
- Professional, scientific and technical services178
- Information and communications58
- Accommodation and food services42
- Transportation and storage37
- Construction34
- Real estate32
- Administrative and support services28
- Manufacturing25
Registered businesses, not who occupies the space: companies, LLPs and branches whose REGISTERED address is this building (ACRA), by industry. Sole proprietors are not counted; no business is named. Most registrations here are dead: this is a registered-office address (corporate secretaries), so the count says nothing about how busy the building is. ACRA, as of 2026-09-16.
What is Fortune Centre's BCA building profile?
- BCA building type
- Office
- Green Mark
- Gold (2015)
- Energy use intensity
- 190 kWh/m²·yr
Frequently asked questions about Fortune Centre
Where is Fortune Centre?⌄
Fortune Centre is at 190 Middle Road, Singapore 188979, in the Rochor planning area.
What is Fortune Centre zoned as?⌄
Fortune Centre sits on land zoned commercial under the URA Master Plan, with a gross plot ratio of 4.2.
What is the tenure of Fortune Centre?⌄
Fortune Centre is leasehold. About 53 years remain on the lease.
What have units at Fortune Centre sold for?⌄
Across 302 recorded transactions, the median price is S$1,182 psf. The latest was in July 2026.
What is the nearest MRT station to Fortune Centre?⌄
Bencoolen MRT is the closest, 272 m away (about a 4-minute walk).
How many businesses are registered at Fortune Centre?⌄
1,072 businesses are currently registered at this address with ACRA. That is a measure of registered addresses, not of how many businesses physically occupy the building.
The facts are here — now get the verdict on Fortune Centre.
Ask what a unit here would fetch, what the zone allows, or how it compares.
Here's the building's zone, its recorded deals and every live unit — and where the asking prices sit against them.
