CommercialCOMMERCIALConservationFreeholdDistrict 8 · Rochor

Little India Conservation Area

Reviewed by Nathan TangUpdated 8 November 2026Data through Jul 2005
Quick Summary

Little India Conservation Area is a commercial building in District 8 · Rochor, on land zoned COMMERCIAL under the URA Master Plan. It is freehold. 3 transactions are on record since 1995, most recently in Jul 2005. ACRA records 4 live company registrations at this address.

1

What are the key facts about Little India Conservation Area?

Key takeawayLittle India Conservation Area is a commercial building in District 8 · Rochor, zoned COMMERCIAL, held freehold.
Asset class
Commercial
Land-use zone
COMMERCIAL
Gross plot ratio
Subject to Evaluation
Tenure
Freehold
District / Area
District 8 · Rochor
Address
190 Serangoon Road
Land area
—
Completed
Not on record
Storeys
Not on record
Submarket
City Fringe
Transactions on record
3 (records start 1995)
Live listings
None
ACRA registrations
4
2

About Little India Conservation Area

Little India Conservation Area is a commercial conservation area in Rochor (District 08). It is located along Serangoon Road, Singapore 218064.

Under the URA Master Plan it sits on land zoned commercial. The site falls within a conservation area, so external alterations are subject to URA conservation guidelines. It lies inside the Central Area.

The site is freehold.

3 transactions have been recorded here, at a median of S$939 psf. The most recent was in July 2005.

5 businesses are currently registered at this address with ACRA.

The nearest MRT is Farrer Park MRT, 367 m away (about a 6-minute walk). The closest bus stop (Aft Blk 672B) is 30 m away (about a 0-minute walk).

3

What is Little India Conservation Area zoned as?

Key takeawayLittle India Conservation Area sits on land zoned COMMERCIAL, with conservation status, inside the Central Area.
Land-use zone
COMMERCIAL
Gross plot ratio
Subject to Evaluation
Conservation area
Little India
Conserved building
Yes
Urban design area
Udga
Central Area
Yes

URA has not published a fixed plot ratio for this site — the Master Plan records "EVA" (Subject to Evaluation), meaning intensity is decided case by case on application. Do not quote a plot ratio, and do not compute buildable GFA from it.

Run the full zoning report for this building →

4

What has Little India Conservation Area sold for?

Key takeaway3 transactions are on record since 1995, most recently in Jul 2005 — too few to support a median, so the deals themselves are listed instead.
DateUsePriceAreaPSF
Jul 2005Shop HouseS$1.95M1,332 sqft$1,465
Jun 2002Shop HouseS$1.25M1,332 sqft$939
Oct 1995Shop HouseS$930k1,332 sqft$698

URA/JTC records from 1995 — that is where the record starts, not when the building was built. Strata and land deals can mix in one building's history; compare like with like. sqm ↔ sq ft converter

5

What does space at Little India Conservation Area rent for?

Key takeawayNo rent is published for Little India Conservation Area itself. On its street, Serangoon Road, retail space rented at a median of $9.61 psf a month in 2026Q3, with the middle half of leases between $8.34 and $15.00. That is not this building's own rent, and never a quote for a particular unit.

Retail space on Serangoon Road

Street level · 2026Q3
25th pct
$8.34
$89.73 psm
Median
$9.61
$103.45 psm
75th pct
$15.00
$161.47 psm

S$ per sq ft per month · median -18.4% on a year earlier

2023Q4 · $161.94 psm2026Q3 · $103.45 psm median

URA's percentiles of RETAIL rents (shop, F&B, entertainment, health & fitness) across every lease stamped with IRAS on this STREET in the quarter — the street's figure, not this building's rent and never a unit's. Retail rent swings with floor and frontage, so the spread matters as much as the median. A median needs at least 2 buildings and 3 contracts (percentiles need 4); a blank means below that threshold, not zero.

Source: URA rental statistics by street (IRAS-stamped contracts).

Office space on Serangoon Road

Street level · 2026Q3
25th pct
$5.68
$61.13 psm
Median
$6.87
$73.91 psm
75th pct
$7.00
$75.36 psm

S$ per sq ft per month · median +20.8% on a year earlier

2023Q4 · $60.00 psm2026Q3 · $73.91 psm median

URA's percentiles of OFFICE rents across every lease stamped with IRAS on this STREET in the quarter — the street's figure, not this building's rent and never a unit's. URA publishes a median only where the street has at least 2 office buildings and 3 contracts that quarter (percentiles need 4); a blank means below that threshold, not zero.

Source: URA rental statistics by street (IRAS-stamped contracts).

Retail space — District 8 retail

Region band · 2026Q3
25th pct
$6.30
$67.76 psm
Median
$8.25
$88.77 psm
75th pct
$9.03
$97.19 psm

S$ per sq ft per month

A REGION BAND — URA's grid for the whole district or location, not this street or building. Say "across <district/location>, …", never that this building rents for it. The middle of URA's retail grid for District 8 across every floor and size band — a ground-floor shop and an upper-floor unit sit at very different points in it.

Source: URA REALIS retail rental analysis (district × floor × size grid).

6

Market context around Little India Conservation Area

Key takeawayBrokers' retail figures for this part of Singapore — a broker's market figure, not this building's rent.
CBRE, 2Q 2026 (island-wide)
  • Islandwide: Rent S$28.15 psf/mth
Singapore Figures Q2 2026
Cushman & Wakefield, 2Q 2026
  • Other City Areas: Rent S$21.21 psf/mth · Vacancy 7.4% (1Q 2026) · Planned / under construction 0.73m sq ft
Singapore Retail MarketBeat Q2 2026

Official series (URA, 2026Q3): Retail vacancy rate (Whole Island) 6.5 (-0.4 pp on the year) · Retail rental index (Central Region) 81.2 (+1.4% on the year).

Brokers draw submarkets and grades differently; each figure is the broker's own, for its own area, cited to its report. Rents are per square foot per month.

7

What's been approved at Little India Conservation Area?

Key takeawayURA has approved 3 changes of use at Little India Conservation Area since 2000, most recently in 2024. This is the building's planning history, not today's approved use of any unit: confirm a unit's approved use with URA before signing.
F&B and nightlife here

No new bars, pubs, nightclubs or karaoke lounges (a Historic Conservation Area). URA does not approve new eating houses (restaurants, coffee shops, cafes) here; an existing one's permission may be renewed.

Per URA circular DC23-08, Appendix A (2 Oct 2023: no new eating houses in shophouses on listed stretches); URA's Use of Buildings in Conservation Areas. A planning guideline for the area, not a decision on any unit; it applies to new eating houses and bars, not to one already approved.

  1. 30 Aug 2024Approved
    Change of use to residential

    Change of use at the 2nd storey and roof mezzanine of the 2 storey building to residential

  2. 4 Jun 2021Approved
    Change of use: bank → shop

    Proposed change of use for the 1st storey of the 2-storey conserved shophouse from bank to shop at 190 seranggon road on lot 98729m ts16 (little india conservation area)

  3. 15 Apr 2014Approved
    Change of use: shop → bank and 2nd storey from shop to office

    Proposed change of use of extg 2 storey shophouse with roof mezzanine; 1st storey from shop to bank and 2nd storey from shop to office; at 190 serangoon road.

  4. 21 Nov 2007Approved
    Additions & alterations

    Proposed additions & alterations to existing 2-storey shophouse with a new attic and rear flat roof terrace on lot 98729m ts16 at no. 190/190a serangoon road

Source: URA planning decisions (URA Data Service), matched to this building by address or land lot. A past approval can lapse (a temporary permission) and belongs to the unit it names. The authoritative approved use of a unit comes from URA's Enquiry on Approved Use of Premises (S$54.50 per unit).

8

How does Serangoon Road price?

Key takeawayAcross 15 strata sales on Serangoon Road in the last 5 years, the median is $2,573 psf.
Strata sales on the street (5y)
15
Street median PSF (strata)
$2,573

Street figures cover strata deals only — land and strata PSF are not comparable.

9

What do commercial rents run near Little India Conservation Area?

Key takeawayURA publishes contracted-rent percentile grids quarterly (latest: 2026Q3) — the benchmark evidence an asking rent should be weighed against.

Indicative area yield — District 8 retail

Gross yield (area)
3.6%
3.3% net of property tax
Rent side (median of bands)
$88.77 psm/mo
2026Q3
Price side (strata, 5y)
$2,744 psf
59 sales

An INDICATIVE AREA yield for District 8 retail — NOT this building's yield, and not any unit's. Commercial rents are published as a district percentile grid, so both halves describe the district.

Priced on STRATA sales only: rent is quoted per unit of lettable area, and commercial land PSF runs far above strata — mixing them would shift the ratio sharply.

Net deducts the 10% non-residential property tax ONLY — not vacancy, maintenance, agent fees, financing, or the 9% GST on purchase.

Retail rents — District 8 ($ psm/month, 2026Q3)

Floor level · size band25th pctMedian75th pct
Level 2 & 3 · 30 & Below$67.76$96.11$143.21
Level 1 · 30 & Below$76.14$92.59$171.04
B1 & Below · 30 & Below$90.68$93.21$137.37
Level 2 & 3 · >30 - 100$46.15$61.63$86.96
Level 1 · >30 - 100$73.94$90.91$97.19
B1 & Below · >30 - 100$82.17$88.77$163.62
Level 1 · >100 - 300$59.57$69.55$95.87
Level 2 & 3 · >100 - 300$43.92$47.03$64.17

Office rents — Central Area ($ psm/month, 2026Q3)

Building class · size band25th pctMedian75th pct
Category 2 · 100 & Below$54.65$69.39$88.80
Category 1 · 100 & Below$103.62$122.24$132.43
Category 1 · >100 - 200$116.28$126.99$148.35
Category 2 · >100 - 200$65.57$82.87$97.63
Category 1 · >200 - 500$114.67$128.09$145.77
Category 2 · >200 - 500$64.83$82.57$94.73
Category 1 · >500 - 1000$106.56$137.78$148.23
Category 2 · >500 - 1000$85.04$89.34$109.80

URA REALIS rental-contract percentiles for the district/location — an area benchmark, not this building's own rents. Office and retail are dimensioned differently and are never mixed.

10

What is near Little India Conservation Area?

Key takeawayThe nearest MRT/LRT is Farrer Park MRT, about 367 m away — and 3 competing retail premisess operate nearby.

Getting around

Amenities nearby

Aft Blk 672B · 30 mHotel · 43 mPrasad's & Rajaa's Medical Clinic · 76 mPlace Of Worship · 114 mRowell Rd Os · 165 mFarrer Park MRT Exit F · 314 mEducational Institution · 444 mFarrer Park Hospital · 464 mPek Kio Community Centre · 543 m

Competing premises nearby

Retail and F&B premises competing for the same footfall — context for an occupier, not a selling point.

NTUC Fairprice Co-operative Ltd · 146 mTekka Market · 411 mCity Square Mall · 478 m

Straight-line distances. Source: PropKaki amenities data.

11

Getting there and parking at Little India Conservation Area

Key takeawayThe nearest station is Farrer Park (NE8), 313 m away — a busy station, with about 57,000 taps in and out on an average weekday. 65 public car parks are within 500 m; the cheapest URA season parking nearby is S$100 a month.
Foot traffic: busier than 63% of retail buildings

nearest MRT/LRT Farrer Park (NE8) 313 m, about 57,000 taps a weekday; 4 more stations within 1 km; bus stops within 400 m: 2, about 12,000 taps a weekday; Rochor: 31,654 resident workers (Census 2020, by workplace); about 31,000 residents within 1 km (June 2026); 1 other mall within 1 km. Ranked against 12,856 retail buildings by PropKaki's model: a relative score, not a footfall count.

A relative score from PropKaki's model (station and bus taps nearby, workers and residents around, and competing malls), not a count of people.

Stations within 1 km

  • Farrer Park (NE8)313 m · about 57,000 weekday taps
  • Little India (NE7 / DT12)364 m · about 55,000 weekday taps
  • Jalan Besar (DT22)406 m · about 21,000 weekday taps
  • Rochor (DT13)490 m · about 22,000 weekday taps
  • Bugis (EW12 / DT14)871 m · about 109,000 weekday taps

Taps are fare-card taps in and out at the station's gates on an average weekday (Jul 2026 to Sep 2026) — people passing through, not visitors to Little India Conservation Area. Transfers between lines don't tap, so interchanges read low.

Bus

2 bus stops within 400 m, with about 12,000 boardings and alightings on an average weekday.

Public car parks within 500 m

  • Backlane (Hindoo Rd - Rowell Rd) (URA)73 m
  • Hindoo Rd Off St (URA)76 m
    S$0.60 per half-hour at midday on a weekday · 12 car lots
  • Norris Rd (URA)78 m
    S$0.60 per half-hour at midday on a weekday · 25 car lots
  • Hindoo Rd (URA)85 m
    S$0.60 per half-hour at midday on a weekday · 33 car lots
  • Baboo Lane (URA)91 m

Public car parks only, by straight-line distance, with the operator's published rates. Little India Conservation Area's own car park, if it has one, and its charges are not in the open data.

12

Who's registered at Little India Conservation Area?

Key takeaway4 live companies (and LLPs and branches; sole proprietors are not counted) list Little India Conservation Area as their registered address. These are registered businesses, not who occupies the space.
  • Wholesale and retail trade
    2
  • Administrative and support services
    1
  • Information and communications
    1
  • Financial and insurance
    0

Registered businesses, not who occupies the space: companies, LLPs and branches whose REGISTERED address is this building (ACRA), by industry. Sole proprietors are not counted; no business is named. ACRA, as of 2026-09-16.

13

Frequently asked questions about Little India Conservation Area

Where is Little India Conservation Area?⌄

Little India Conservation Area is at 190 Serangoon Road, Singapore 218064, in the Rochor planning area.

What is Little India Conservation Area zoned as?⌄

Little India Conservation Area sits on land zoned commercial under the URA Master Plan.

What is the tenure of Little India Conservation Area?⌄

Little India Conservation Area is freehold.

Is Little India Conservation Area a conserved property?⌄

Yes. Little India Conservation Area falls within a URA conservation area, so external works are subject to conservation guidelines.

What have units at Little India Conservation Area sold for?⌄

Across 3 recorded transactions, the median price is S$939 psf. The latest was in July 2005.

What is the nearest MRT station to Little India Conservation Area?⌄

Farrer Park MRT is the closest, 367 m away (about a 6-minute walk).

How many businesses are registered at Little India Conservation Area?⌄

5 businesses are currently registered at this address with ACRA. That is a measure of registered addresses, not of how many businesses physically occupy the building.

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