Heartland Mall
Heartland Mall is a commercial building in District 19 · Hougang, on land zoned COMMERCIAL & RESIDENTIAL under the URA Master Plan. ACRA records 16 live company registrations at this address.
What are the key facts about Heartland Mall?
- Asset class
- Commercial
- Land-use zone
- COMMERCIAL & RESIDENTIAL
- Gross plot ratio
- Subject to Evaluation
- Tenure
- Not on record
- District / Area
- District 19 · Hougang
- Address
- 205 Hougang Street 21
- Land area
- —
- Completed
- 1984 (HDB Property Information)
- Storeys
- 4 (HDB Property Information)
- Submarket
- Suburban
- Listed as
- Food & Beverage
- Transactions on record
- None recorded
- Live listings
- None
- ACRA registrations
- 16
No recorded transactions — this building has never generated a strata caveat (typically single-owner or lease-only stock). That is not missing data, and it says nothing about the building's value, occupancy or availability.
About Heartland Mall
Heartland Mall is a commercial building in Hougang (District 19). It is located along Hougang St, Singapore 530205.
Under the URA Master Plan it sits on land zoned commercial & residential.
16 businesses are currently registered at this address with ACRA.
The nearest MRT is Kovan MRT, 69 m away (about a 1-minute walk). The closest bus stop (Kovan Stn Exit C) is 70 m away (about a 1-minute walk). Heartland Mall Kovan is 57 m away (about a 1-minute walk).
What is Heartland Mall zoned as?
- Land-use zone
- COMMERCIAL & RESIDENTIAL
- Gross plot ratio
- Subject to Evaluation
URA has not published a fixed plot ratio for this site — the Master Plan records "EVA" (Subject to Evaluation), meaning intensity is decided case by case on application. Do not quote a plot ratio, and do not compute buildable GFA from it.
What does space at Heartland Mall rent for?
Retail space — District 19 retail
Region band · 2026Q3S$ per sq ft per month
A REGION BAND — URA's grid for the whole district or location, not this street or building. Say "across <district/location>, …", never that this building rents for it. The middle of URA's retail grid for District 19 across every floor and size band — a ground-floor shop and an upper-floor unit sit at very different points in it.
Source: URA REALIS retail rental analysis (district × floor × size grid).
Market context around Heartland Mall
- Suburban: Rent S$33.36 psf/mth · Vacancy 5.7% (1Q 2026) · Planned / under construction 1.53m sq ft
Official series (URA, 2026Q3): Retail vacancy rate (Whole Island) 6.5 (-0.4 pp on the year) · Retail rental index (Central Region) 81.2 (+1.4% on the year).
Brokers draw submarkets and grades differently; each figure is the broker's own, for its own area, cited to its report. Rents are per square foot per month.
How fast units move at Heartland Mall
Rent: between 6 Aug 2026 and 28 Aug 2026, 0 new listings appeared and 1 came off (sold, let or withdrawn). Days on market: not enough history yet — we began tracking on 6 Aug 2026.
One count per unit, however many agents list it. Asking prices are not tracked over time, so price cuts are not shown.
What's been approved at Heartland Mall?
- 31 May 2024ApprovedFloor 3Change of use to clinic
Proposed change of use of units #03-XX, #03-XX and #03-XX to clinic
- 31 Jul 2019ApprovedFloor 2Change of use to amusement centre
Proposed change of use of unit #02-XX to amusement centre
- 3 Aug 2018ApprovedFloor 3Change of use to gym/fitness centre cum massage establishment
Proposed change of use of unit #03-XX to gym/fitness centre cum massage establishment at heartland mall - kovan
- 13 Jun 2016ApprovedFloor 3Change of use to massage establishment
Proposed change of use of unit #03-XX to massage establishment
- 18 Jan 2011Agency worksFloor 1Change of use
Proposed use: restaurant - unit #01-XX (part)
- 11 Jan 2011ApprovedAdditions & alterations
Proposed additions and alterations involving a new escalator from 1st to 2nd storey cum internal partitioning works (between grid b & f and grid 2 & 3) at the 1st & 2nd storey of the existing shopping centre (heartland mall) at blk 205 hougang st 21
- 26 Oct 2010Agency worksFloor 1Change of use to restaurant
Lodgment for proposed use of part unit #01-XX on 2nd sty as restaurant
- 28 Jun 2010ApprovedAdditions & alterations
Retention of addition and alteration works at the 1st, 2nd and 3rd storey of the existing shopping centre (heartland mall) on lot 07188c mk 22 at block 205 hougang street 21
- 25 Feb 2010ApprovedFloor 3Change of use to health centre for foot reflexology
Proposed change of use of the shop premises unit #03-XX to health centre for foot reflexology
- 17 Oct 2006ApprovedAdditions & alterations
Proposed addition of a covered linkway at the court yard of existing hdb blk 209 and a covered linkway between blk 205 & 209
- 31 Jul 2001ApprovedFloor 1Change of use to restaurant
Proposed use of unit #01-XX as restaurant - blk 205 hougang street 21
- 7 Mar 2001ApprovedAdditions & alterations
Proposed amendment to approved additional/alterations and change of use on part of existing part 3/part 4 storey building
1 earlier change-of-use and A&A decision is on record since 2000.
Source: URA planning decisions (URA Data Service), matched to this building by address or land lot. A past approval can lapse (a temporary permission) and belongs to the unit it names. The authoritative approved use of a unit comes from URA's Enquiry on Approved Use of Premises (S$54.50 per unit).
What do commercial rents run near Heartland Mall?
Indicative area yield — District 19 retail
An INDICATIVE AREA yield for District 19 retail — NOT this building's yield, and not any unit's. Commercial rents are published as a district percentile grid, so both halves describe the district.
Priced on STRATA sales only: rent is quoted per unit of lettable area, and commercial land PSF runs far above strata — mixing them would shift the ratio sharply.
Net deducts the 10% non-residential property tax ONLY — not vacancy, maintenance, agent fees, financing, or the 9% GST on purchase.
Retail rents — District 19 ($ psm/month, 2026Q3)
| Floor level · size band | 25th pct | Median | 75th pct |
|---|---|---|---|
| Level 1 · 30 & Below | $63.64 | $104.00 | $295.24 |
| B1 & Below · 30 & Below | $63.48 | $71.43 | $209.95 |
| Level 2 & 3 · 30 & Below | $54.03 | $66.41 | $81.37 |
| B1 & Below · >30 - 100 | $225.40 | $251.63 | $339.38 |
| Level 2 & 3 · >30 - 100 | $201.18 | $241.17 | $307.68 |
| Level 1 · >30 - 100 | $98.95 | $138.38 | $262.23 |
| Level 2 & 3 · >100 - 300 | $201.65 | $214.77 | $221.82 |
| B1 & Below · >100 - 300 | $196.03 | $234.00 | $280.07 |
URA REALIS rental-contract percentiles for the district/location — an area benchmark, not this building's own rents. Office and retail are dimensioned differently and are never mixed.
What is near Heartland Mall?
Getting around
- Kovan MRT69 m · ~1 min
Amenities nearby
Straight-line distances. Source: PropKaki amenities data.
Getting there and parking at Heartland Mall
nearest MRT/LRT Kovan (NE13) 62 m, about 48,000 taps a weekday; bus stops within 400 m: 8, about 30,000 taps a weekday; Hougang: 43,772 resident workers (Census 2020, by workplace); about 52,000 residents within 1 km (June 2026); 0 other malls within 1 km. Ranked against 12,856 retail buildings by PropKaki's model: a relative score, not a footfall count.
A relative score from PropKaki's model (station and bus taps nearby, workers and residents around, and competing malls), not a count of people.
Stations within 1 km
- Kovan (NE13)62 m · about 48,000 weekday taps
Taps are fare-card taps in and out at the station's gates on an average weekday (Jul 2026 to Sep 2026) — people passing through, not visitors to Heartland Mall. Transfers between lines don't tap, so interchanges read low.
Bus
8 bus stops within 400 m, with about 30,000 boardings and alightings on an average weekday.
Public car parks within 500 m
- Blk 206 Hougang Street 21 (HDB)100 mS$0.60 per half-hour at midday on a weekday · gantry 9.99 m · 147 car lots
- Blk 201-204 Hougang Street 21 (HDB)101 mS$0.60 per half-hour at midday on a weekday · gantry 4.5 m · 247 car lots
- Blk 208-210 Hougang Street 21 (HDB)183 mS$0.60 per half-hour at midday on a weekday · gantry 9.99 m · 123 car lots
- Kovan Rd (URA)239 mS$0.60 per half-hour at midday on a weekday · 50 car lots
- Simon Rd Service Rd (URA)257 mS$0.60 per half-hour at midday on a weekday · 10 car lots
HDB season (car): Tier 1 $80/month (a resident's or registered HDB shop/industrial tenant's first car); Tier 2 (other cars, non-residents) $90 Rest of Island, $150 Designated Area, $165 Restricted Zone (surface). Which zone this car park is in is not published as data.
Nearest URA season parking: Simon Road-Kovan Road Area, 952 m away, S$90/month.
Public car parks only, by straight-line distance, with the operator's published rates. Heartland Mall's own car park, if it has one, and its charges are not in the open data.
How many companies are registered at Heartland Mall?
- Live registrations
- 16
- Registered last 3 years
- 4
- Most common type
- Sole Proprietorship/ Partnership
Company REGISTRATIONS at this address (ACRA), not a tenancy schedule. Registration does not mean the company physically occupies space here, and a low count does not mean the building is empty. Do not describe this as occupancy or vacancy.
What is Heartland Mall's BCA building profile?
- BCA building type
- Retail
- Green Mark
- NA (NA)
- Energy use intensity
- 569 kWh/m²·yr
Frequently asked questions about Heartland Mall
Where is Heartland Mall?⌄
Heartland Mall is at 205 Hougang Street 21, Singapore 530205, in the Hougang planning area.
What is Heartland Mall zoned as?⌄
Heartland Mall sits on land zoned commercial & residential under the URA Master Plan.
Have there been any recorded transactions at Heartland Mall?⌄
No caveats have been lodged for Heartland Mall in the URA records we track. That is common for buildings held by a single owner, which never generate strata transactions.
What is the nearest MRT station to Heartland Mall?⌄
Kovan MRT is the closest, 69 m away (about a 1-minute walk).
How many businesses are registered at Heartland Mall?⌄
16 businesses are currently registered at this address with ACRA. That is a measure of registered addresses, not of how many businesses physically occupy the building.
The facts are here — now get the verdict on Heartland Mall.
Ask what a unit here would fetch, what the zone allows, or how it compares.
Here's the building's zone, its recorded deals and every live unit — and where the asking prices sit against them.
