Beach Road Conservation Area
Beach Road Conservation Area is a commercial building in District 7 · Downtown Core, on land zoned COMMERCIAL & RESIDENTIAL under the URA Master Plan with a gross plot ratio of 4.2. 1 transaction is on record since 1995, most recently in Jun 2002. 1 unit is currently listed for rent. ACRA records 1 live company registration at this address.
What are the key facts about Beach Road Conservation Area?
- Asset class
- Commercial
- Land-use zone
- COMMERCIAL & RESIDENTIAL
- Gross plot ratio
- 4.2
- Tenure
- Not on record
- District / Area
- District 7 · Downtown Core
- Address
- 15 Purvis Street
- Land area
- —
- Completed
- Not on record
- Storeys
- Not on record
- Submarket
- City Hall / Bugis
- Listed as
- Shop / Shophouse
- Transactions on record
- 1 (records start 1995)
- Live listings
- 1
- ACRA registrations
- 1
About Beach Road Conservation Area
Beach Road Conservation Area is a commercial conservation area in Downtown Core (District 07). It is located along Purvis Street, Singapore 188594.
Under the URA Master Plan it sits on land zoned commercial & residential with a gross plot ratio of 4.2. The site falls within a conservation area, so external alterations are subject to URA conservation guidelines. It lies inside the Central Area.
1 transaction has been recorded here, at a median of S$1,209 psf. The most recent was in June 2002.
1 business is currently registered at this address with ACRA.
The nearest MRT is Esplanade MRT, 319 m away (about a 5-minute walk). The closest bus stop (Aft Beach Rd) is 62 m away (about a 1-minute walk).
What is Beach Road Conservation Area zoned as?
- Land-use zone
- COMMERCIAL & RESIDENTIAL
- Gross plot ratio
- 4.2
- Conservation area
- Beach Road
- Conserved building
- Yes
- Urban design area
- Udga
- Central Area
- Yes
What has Beach Road Conservation Area sold for?
| Date | Use | Price | Area | PSF |
|---|---|---|---|---|
| Jun 2002 | Shop House | S$2.48M | 2,052 sqft | $1,209 |
URA/JTC records from 1995 — that is where the record starts, not when the building was built. Strata and land deals can mix in one building's history; compare like with like. sqm ↔ sq ft converter
What does space at Beach Road Conservation Area rent for?
Retail space — District 7 retail
Region band · 2026Q3S$ per sq ft per month
A REGION BAND — URA's grid for the whole district or location, not this street or building. Say "across <district/location>, …", never that this building rents for it. The middle of URA's retail grid for District 7 across every floor and size band — a ground-floor shop and an upper-floor unit sit at very different points in it.
Source: URA REALIS retail rental analysis (district × floor × size grid).
Market context around Beach Road Conservation Area
- Other City Areas: Rent S$21.21 psf/mth · Vacancy 7.4% (1Q 2026) · Planned / under construction 0.73m sq ft
Official series (URA, 2026Q3): Retail vacancy rate (Whole Island) 6.5 (-0.4 pp on the year) · Retail rental index (Central Region) 81.2 (+1.4% on the year).
Brokers draw submarkets and grades differently; each figure is the broker's own, for its own area, cited to its report. Rents are per square foot per month.
How fast units move at Beach Road Conservation Area
Rent: between 6 Aug 2026 and 28 Aug 2026, 0 new listings appeared and 0 came off (sold, let or withdrawn). Days on market: not enough history yet — we began tracking on 6 Aug 2026.
One count per unit, however many agents list it. Asking prices are not tracked over time, so price cuts are not shown.
What's been approved at Beach Road Conservation Area?
- 17 Jul 2025RenewedContinued use as massage establishment
Continued use of 1st and 2nd storey premises as massage establishment
- 8 Aug 2022RenewedContinued use as massage establishment
Continued use of 1st and 2nd storey premises as massage establishment
- 27 Sept 2021ApprovedChange of use to massage establishment
Proposed change of use of 2nd storey premises to massage establishment
- 21 Aug 2019RenewedContinued use as massage establishment
Continued use of 1st storey premises as massage establishment
- 5 Sept 2016ApprovedChange of use to massage establishment
Proposed change of use of 1st storey premises to massage establishment at 15 purvis street
- 5 Aug 2016ApprovedChange of use to massage establishment
Proposed change of use of the 2nd storey premises to massage establishment at 15 purvis street
Source: URA planning decisions (URA Data Service), matched to this building by address or land lot. A past approval can lapse (a temporary permission) and belongs to the unit it names. The authoritative approved use of a unit comes from URA's Enquiry on Approved Use of Premises (S$54.50 per unit).
What do commercial rents run near Beach Road Conservation Area?
Indicative area yield — District 7 retail
An INDICATIVE AREA yield for District 7 retail — NOT this building's yield, and not any unit's. Commercial rents are published as a district percentile grid, so both halves describe the district.
Priced on STRATA sales only: rent is quoted per unit of lettable area, and commercial land PSF runs far above strata — mixing them would shift the ratio sharply.
Net deducts the 10% non-residential property tax ONLY — not vacancy, maintenance, agent fees, financing, or the 9% GST on purchase.
Retail rents — District 7 ($ psm/month, 2026Q3)
| Floor level · size band | 25th pct | Median | 75th pct |
|---|---|---|---|
| Level 1 · 30 & Below | $93.33 | $113.33 | $165.94 |
| Level 4 & Above · 30 & Below | $69.42 | $79.17 | $140.05 |
| B1 & Below · 30 & Below | $94.66 | $392.16 | $721.70 |
| Level 2 & 3 · 30 & Below | $71.79 | $88.95 | $100.36 |
| Level 1 · >30 - 100 | $84.41 | $129.03 | $192.55 |
| Level 2 & 3 · >30 - 100 | $53.85 | $86.57 | $113.16 |
| B1 & Below · >30 - 100 | $71.03 | $80.88 | $146.17 |
| Level 4 & Above · >30 - 100 | $47.06 | $59.43 | $68.42 |
Office rents — Central Area ($ psm/month, 2026Q3)
| Building class · size band | 25th pct | Median | 75th pct |
|---|---|---|---|
| Category 2 · 100 & Below | $54.65 | $69.39 | $88.80 |
| Category 1 · 100 & Below | $103.62 | $122.24 | $132.43 |
| Category 1 · >100 - 200 | $116.28 | $126.99 | $148.35 |
| Category 2 · >100 - 200 | $65.57 | $82.87 | $97.63 |
| Category 1 · >200 - 500 | $114.67 | $128.09 | $145.77 |
| Category 2 · >200 - 500 | $64.83 | $82.57 | $94.73 |
| Category 1 · >500 - 1000 | $106.56 | $137.78 | $148.23 |
| Category 2 · >500 - 1000 | $85.04 | $89.34 | $109.80 |
URA REALIS rental-contract percentiles for the district/location — an area benchmark, not this building's own rents. Office and retail are dimensioned differently and are never mixed.
What is available at Beach Road Conservation Area right now?
For rent (1)
- Beach Road Conservation AreaS$11k/mo · 1,068 sqft
What is near Beach Road Conservation Area?
Getting around
- Esplanade MRT319 m · ~5 min
Amenities nearby
Competing premises nearby
Retail and F&B premises competing for the same footfall — context for an occupier, not a selling point.
Straight-line distances. Source: PropKaki amenities data.
Getting there and parking at Beach Road Conservation Area
nearest MRT/LRT Esplanade (CC3) 301 m, about 15,000 taps a weekday; 9 more stations within 1 km; bus stops within 400 m: 16, about 27,000 taps a weekday; Downtown Core: 284,004 resident workers (Census 2020, by workplace); about 7,073 residents within 1 km (June 2026); 10 other malls within 1 km. Ranked against 12,856 retail buildings by PropKaki's model: a relative score, not a footfall count.
A relative score from PropKaki's model (station and bus taps nearby, workers and residents around, and competing malls), not a count of people.
Stations within 1 km
- Esplanade (CC3)301 m · about 15,000 weekday taps
- Bugis (EW12 / DT14)326 m · about 109,000 weekday taps
- City Hall (NS25 / EW13)454 m · about 91,000 weekday taps
- Bras Basah (CC2)460 m · about 10,000 weekday taps
- Bencoolen (DT21)593 m · about 20,000 weekday taps
Taps are fare-card taps in and out at the station's gates on an average weekday (Jul 2026 to Sep 2026) — people passing through, not visitors to Beach Road Conservation Area. Transfers between lines don't tap, so interchanges read low.
Bus
16 bus stops within 400 m, with about 27,000 boardings and alightings on an average weekday.
Public car parks within 500 m
- Backlane (Purvis St) (URA)22 m
- Purvis St (URA)27 mS$1.20 per half-hour at midday on a weekday · 43 car lots
- Seah St (URA)95 mS$1.20 per half-hour at midday on a weekday · 8 car lots
- Backlane (Seah St) (URA)101 m
- Blk 231 Bras Basah Basement Car Park (HDB)199 mS$1.20 per half-hour at midday on a weekday · gantry 1.9 m · 219 car lots
HDB season (car): Tier 1 $110/month (a resident's or registered HDB shop/industrial tenant's first car); Tier 2 (other cars, non-residents) $120 Rest of Island, $170 Designated Area, $190 Restricted Zone (sheltered: multi-storey, basement, deck). Industrial-park multi-storey car parks: $110 / $120. Which zone this car park is in is not published as data.
Nearest URA season parking: Kampong Glam Area, 779 m away, S$125/month.
Public car parks only, by straight-line distance, with the operator's published rates. Beach Road Conservation Area's own car park, if it has one, and its charges are not in the open data.
Who's registered at Beach Road Conservation Area?
- Other services1
- Wholesale and retail trade0
Registered businesses, not who occupies the space: companies, LLPs and branches whose REGISTERED address is this building (ACRA), by industry. Sole proprietors are not counted; no business is named. ACRA, as of 2026-09-16.
Frequently asked questions about Beach Road Conservation Area
Where is Beach Road Conservation Area?⌄
Beach Road Conservation Area is at 15 Purvis Street, Singapore 188594, in the Downtown Core planning area.
What is Beach Road Conservation Area zoned as?⌄
Beach Road Conservation Area sits on land zoned commercial & residential under the URA Master Plan, with a gross plot ratio of 4.2.
Is Beach Road Conservation Area a conserved property?⌄
Yes. Beach Road Conservation Area falls within a URA conservation area, so external works are subject to conservation guidelines.
What have units at Beach Road Conservation Area sold for?⌄
Across 1 recorded transaction, the median price is S$1,209 psf. The latest was in June 2002.
What is the nearest MRT station to Beach Road Conservation Area?⌄
Esplanade MRT is the closest, 319 m away (about a 5-minute walk).
How many businesses are registered at Beach Road Conservation Area?⌄
1 business is currently registered at this address with ACRA. That is a measure of registered addresses, not of how many businesses physically occupy the building.
The facts are here — now get the verdict on Beach Road Conservation Area.
Ask what a unit here would fetch, what the zone allows, or how it compares.
PropKakiHere's the building's zone, its recorded deals and every live unit — and where the asking prices sit against them.