CommercialCOMMERCIALConservationFreeholdDistrict 15 · Marine Parade

231,231a,231b East Coast Road

Reviewed by Nathan TangUpdated 8 November 2026Data through Aug 2010
Quick Summary

231,231a,231b East Coast Road is a commercial building in District 15 · Marine Parade, on land zoned COMMERCIAL under the URA Master Plan with a gross plot ratio of 3.0. It is freehold. 1 transaction is on record since 1995, most recently in Aug 2010. ACRA records 6 live company registrations at this address.

1

What are the key facts about 231,231a,231b East Coast Road?

Key takeaway231,231a,231b East Coast Road is a commercial building in District 15 · Marine Parade, zoned COMMERCIAL, held freehold.
Asset class
Commercial
Land-use zone
COMMERCIAL
Gross plot ratio
3.0
Tenure
Freehold
District / Area
District 15 · Marine Parade
Address
231,231a,231b East Coast Road
Land area
—
Completed
Not on record
Storeys
3 (© OpenStreetMap contributors)
Submarket
City Fringe
Transactions on record
1 (records start 1995)
Live listings
None
ACRA registrations
6
2

About 231,231a,231b East Coast Road

231,231A,231B East Coast Road is a commercial property in Marine Parade (District 15). It is located along East Coast Road, Singapore 428927.

Under the URA Master Plan it sits on land zoned commercial with a gross plot ratio of 3. The site falls within a conservation area, so external alterations are subject to URA conservation guidelines.

The site is freehold.

1 transaction has been recorded here, at a median of S$1,470 psf. The most recent was in August 2010.

6 businesses are currently registered at this address with ACRA.

The nearest MRT is Marine Parade MRT, 630 m away (about a 10-minute walk). The closest bus stop (Opp The Holy Family Ch) is 87 m away (about a 1-minute walk).

3

What is 231,231a,231b East Coast Road zoned as?

Key takeaway231,231a,231b East Coast Road sits on land zoned COMMERCIAL with a gross plot ratio of 3.0, with conservation status.
Land-use zone
COMMERCIAL
Gross plot ratio
3.0
Conservation area
Joo Chiat
Conserved building
Yes

Run the full zoning report for this building →

4

What has 231,231a,231b East Coast Road sold for?

Key takeaway1 transaction is on record since 1995, most recently in Aug 2010 — too few to support a median, so the deals themselves are listed instead.
DateUsePriceAreaPSF
Aug 2010Shop HouseS$2.80M1,904 sqft$1,470

URA/JTC records from 1995 — that is where the record starts, not when the building was built. Strata and land deals can mix in one building's history; compare like with like. sqm ↔ sq ft converter

5

What does space at 231,231a,231b East Coast Road rent for?

Key takeawayNo rent is published for 231,231a,231b East Coast Road itself. On its street, East Coast Road, retail space rented at a median of $7.27 psf a month in 2026Q3, with the middle half of leases between $6.12 and $8.89. That is not this building's own rent, and never a quote for a particular unit.

Retail space on East Coast Road

Street level · 2026Q3
25th pct
$6.12
$65.83 psm
Median
$7.27
$78.30 psm
75th pct
$8.89
$95.67 psm

S$ per sq ft per month · median -0.8% on a year earlier

2023Q4 · $104.91 psm2026Q3 · $78.30 psm median

URA's percentiles of RETAIL rents (shop, F&B, entertainment, health & fitness) across every lease stamped with IRAS on this STREET in the quarter — the street's figure, not this building's rent and never a unit's. Retail rent swings with floor and frontage, so the spread matters as much as the median. A median needs at least 2 buildings and 3 contracts (percentiles need 4); a blank means below that threshold, not zero.

Source: URA rental statistics by street (IRAS-stamped contracts).

Office space on East Coast Road

Street level · 2026Q2
25th pct
$5.54
$59.60 psm
Median
$5.95
$64.09 psm
75th pct
$6.36
$68.48 psm

S$ per sq ft per month · median +3.3% on a year earlier

2023Q3 · $60.00 psm2026Q2 · $64.09 psm median

URA's percentiles of OFFICE rents across every lease stamped with IRAS on this STREET in the quarter — the street's figure, not this building's rent and never a unit's. URA publishes a median only where the street has at least 2 office buildings and 3 contracts that quarter (percentiles need 4); a blank means below that threshold, not zero.

Source: URA rental statistics by street (IRAS-stamped contracts).

Retail space — District 15 retail

Region band · 2026Q3
25th pct
$7.55
$81.29 psm
Median
$9.14
$98.41 psm
75th pct
$14.01
$150.81 psm

S$ per sq ft per month

A REGION BAND — URA's grid for the whole district or location, not this street or building. Say "across <district/location>, …", never that this building rents for it. The middle of URA's retail grid for District 15 across every floor and size band — a ground-floor shop and an upper-floor unit sit at very different points in it.

Source: URA REALIS retail rental analysis (district × floor × size grid).

6

Market context around 231,231a,231b East Coast Road

Key takeawayBrokers' retail figures for this part of Singapore — a broker's market figure, not this building's rent.
CBRE, 2Q 2026 (island-wide)
  • Islandwide: Rent S$28.15 psf/mth
Singapore Figures Q2 2026
Cushman & Wakefield, 2Q 2026
  • Other City Areas: Rent S$21.21 psf/mth · Vacancy 7.4% (1Q 2026) · Planned / under construction 0.73m sq ft
Singapore Retail MarketBeat Q2 2026

Official series (URA, 2026Q3): Retail vacancy rate (Whole Island) 6.5 (-0.4 pp on the year) · Retail rental index (Central Region) 81.2 (+1.4% on the year).

Brokers draw submarkets and grades differently; each figure is the broker's own, for its own area, cited to its report. Rents are per square foot per month.

7

What's been approved at 231,231a,231b East Coast Road?

Key takeawayURA has approved 1 change of use at 231,231a,231b East Coast Road since 2000, most recently in 2011. This is the building's planning history, not today's approved use of any unit: confirm a unit's approved use with URA before signing.
F&B and nightlife here

URA does not approve new eating houses (restaurants, coffee shops, cafes) here; an existing one's permission may be renewed.

Per URA circular DC23-08, Appendix A (2 Oct 2023: no new eating houses in shophouses on listed stretches). A planning guideline for the area, not a decision on any unit; it applies to new eating houses and bars, not to one already approved.

  1. 8 Aug 2011Approved
    Additions & alterations

    Proposed additions and alterations to an existing 3-storey intermediate conservation shop/flat with a roof terrace

  2. 18 Feb 2011Approved
    Change of use to clinic

    Change of use of the entire 3-storey building to clinic

Source: URA planning decisions (URA Data Service), matched to this building by address or land lot. A past approval can lapse (a temporary permission) and belongs to the unit it names. The authoritative approved use of a unit comes from URA's Enquiry on Approved Use of Premises (S$54.50 per unit).

8

How does East Coast Road price?

Key takeawayAcross 21 strata sales on East Coast Road in the last 5 years, the median is $2,596 psf.
Strata sales on the street (5y)
21
Street median PSF (strata)
$2,596

Street figures cover strata deals only — land and strata PSF are not comparable.

9

What do commercial rents run near 231,231a,231b East Coast Road?

Key takeawayURA publishes contracted-rent percentile grids quarterly (latest: 2026Q3) — the benchmark evidence an asking rent should be weighed against.

Indicative area yield — District 15 retail

Gross yield (area)
3.7%
3.3% net of property tax
Rent side (median of bands)
$98.41 psm/mo
2026Q3
Price side (strata, 5y)
$2,956 psf
85 sales

An INDICATIVE AREA yield for District 15 retail — NOT this building's yield, and not any unit's. Commercial rents are published as a district percentile grid, so both halves describe the district.

Priced on STRATA sales only: rent is quoted per unit of lettable area, and commercial land PSF runs far above strata — mixing them would shift the ratio sharply.

Net deducts the 10% non-residential property tax ONLY — not vacancy, maintenance, agent fees, financing, or the 9% GST on purchase.

Retail rents — District 15 ($ psm/month, 2026Q3)

Floor level · size band25th pctMedian75th pct
B1 & Below · 30 & Below$121.08$139.73$241.82
Level 1 · 30 & Below$69.23$85.38$86.21
Level 2 & 3 · 30 & Below$47.87$67.50$87.18
Level 1 · >30 - 100$73.94$87.91$101.01
Level 2 & 3 · >30 - 100$57.08$76.47$184.13
B1 & Below · >30 - 100$88.64$163.41$259.82
Level 2 & 3 · >100 - 300$93.30$107.29$126.41
Level 1 · >100 - 300$69.67$89.53$113.56

URA REALIS rental-contract percentiles for the district/location — an area benchmark, not this building's own rents. Office and retail are dimensioned differently and are never mixed.

10

What is near 231,231a,231b East Coast Road?

Key takeawayThe nearest MRT/LRT is Marine Parade MRT, about 630 m away — and 3 competing retail premisess operate nearby.

Getting around

Amenities nearby

Kai Clinic · 25 mOpp The Holy Family Ch · 87 mPlace Of Worship · 89 mHotel · 172 mMarine Parade MRT Exit 5 · 313 mMarine Parade Rd Pk · 329 mEducational Institution · 347 mJoo Chiat Community Club · 348 mMarine Parade Polyclinic · 590 mParkway East Hospital · 829 m

Competing premises nearby

Retail and F&B premises competing for the same footfall — context for an occupier, not a selling point.

NTUC Fairprice Co-operative Ltd · 102 mi12 Katong · 381 mBlk 84 Marine Parade Central · 618 m

Straight-line distances. Source: PropKaki amenities data.

11

Getting there and parking at 231,231a,231b East Coast Road

Key takeawayThe nearest station is Marine Parade (TE26), 313 m away — a moderately busy station, with about 23,000 taps in and out on an average weekday. 3 public car parks are within 500 m.
Foot traffic: busier than 14% of retail buildings

nearest MRT/LRT Marine Parade (TE26) 313 m, about 23,000 taps a weekday; 1 more station within 1 km; bus stops within 400 m: 11, about 13,000 taps a weekday; Marine Parade: 12,786 resident workers (Census 2020, by workplace); about 39,000 residents within 1 km (June 2026); 3 other malls within 1 km. Ranked against 12,856 retail buildings by PropKaki's model: a relative score, not a footfall count.

A relative score from PropKaki's model (station and bus taps nearby, workers and residents around, and competing malls), not a count of people.

Stations within 1 km

  • Marine Parade (TE26)313 m · about 23,000 weekday taps
  • Marine Terrace (TE27)654 m · about 13,000 weekday taps

Taps are fare-card taps in and out at the station's gates on an average weekday (Jul 2026 to Sep 2026) — people passing through, not visitors to 231,231a,231b East Coast Road. Transfers between lines don't tap, so interchanges read low.

Bus

11 bus stops within 400 m, with about 13,000 boardings and alightings on an average weekday.

Public car parks within 500 m

  • Jago Close (URA)116 m
    S$0.60 per half-hour at midday on a weekday · 5 car lots
  • Service Rd (Joo Chiat Rd) (URA)333 m
    S$0.60 per half-hour at midday on a weekday · 11 car lots
  • Joo Chiat Rd Off St (URA)452 m
    S$0.60 per half-hour at midday on a weekday · 99 car lots

Nearest URA season parking: Joo Chiat Area (Haig R Oad-Telok Kurau Road), 715 m away, S$90/month.

Public car parks only, by straight-line distance, with the operator's published rates. 231,231a,231b East Coast Road's own car park, if it has one, and its charges are not in the open data.

12

Who's registered at 231,231a,231b East Coast Road?

Key takeaway6 live companies (and LLPs and branches; sole proprietors are not counted) list 231,231a,231b East Coast Road as their registered address. These are registered businesses, not who occupies the space.
  • Health and social services
    6

Registered businesses, not who occupies the space: companies, LLPs and branches whose REGISTERED address is this building (ACRA), by industry. Sole proprietors are not counted; no business is named. ACRA, as of 2026-09-16.

13

Frequently asked questions about 231,231a,231b East Coast Road

Where is 231,231A,231B East Coast Road?⌄

231,231A,231B East Coast Road is at 231,231A,231B East Coast Road, Singapore 428927, in the Marine Parade planning area.

What is 231,231A,231B East Coast Road zoned as?⌄

231,231A,231B East Coast Road sits on land zoned commercial under the URA Master Plan, with a gross plot ratio of 3.

What is the tenure of 231,231A,231B East Coast Road?⌄

231,231A,231B East Coast Road is freehold.

Is 231,231A,231B East Coast Road a conserved property?⌄

Yes. 231,231A,231B East Coast Road falls within a URA conservation area, so external works are subject to conservation guidelines.

What have units at 231,231A,231B East Coast Road sold for?⌄

Across 1 recorded transaction, the median price is S$1,470 psf. The latest was in August 2010.

What is the nearest MRT station to 231,231A,231B East Coast Road?⌄

Marine Parade MRT is the closest, 630 m away (about a 10-minute walk).

How many businesses are registered at 231,231A,231B East Coast Road?⌄

6 businesses are currently registered at this address with ACRA. That is a measure of registered addresses, not of how many businesses physically occupy the building.

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