CommercialCOMMERCIALConservationFreeholdDistrict 15 · Marine Parade

231,231a,231b East Coast Road

Reviewed by Nathan TangUpdated 10 August 2026Data through Aug 2010
Quick Summary

231,231a,231b East Coast Road is a commercial building in District 15 · Marine Parade, on land zoned COMMERCIAL under the URA Master Plan with a gross plot ratio of 3.0. It is freehold. 1 transaction is on record since 1995, most recently in Aug 2010. ACRA records 6 live company registrations at this address.

1

What are the key facts about 231,231a,231b East Coast Road?

Key takeaway231,231a,231b East Coast Road is a commercial building in District 15 · Marine Parade, zoned COMMERCIAL, held freehold.
Asset class
Commercial
Land-use zone
COMMERCIAL
Gross plot ratio
3.0
Tenure
Freehold
District / Area
District 15 · Marine Parade
Address
231,231a,231b East Coast Road
Land area
Transactions on record
1 (records start 1995)
Live listings
None
ACRA registrations
6
2

About 231,231a,231b East Coast Road

231,231A,231B East Coast Road is a commercial property in Marine Parade (District 15). It is located along East Coast Road, Singapore 428927.

Under the URA Master Plan it sits on land zoned commercial with a gross plot ratio of 3. The site falls within a conservation area, so external alterations are subject to URA conservation guidelines.

The site is freehold.

1 transaction has been recorded here, at a median of S$1,470 psf. The most recent was in August 2010.

6 businesses are currently registered at this address with ACRA.

The nearest MRT is Marine Parade MRT, 630 m away (about a 10-minute walk). The closest bus stop (Opp The Holy Family Ch) is 87 m away (about a 1-minute walk).

3

What is 231,231a,231b East Coast Road zoned as?

Key takeaway231,231a,231b East Coast Road sits on land zoned COMMERCIAL with a gross plot ratio of 3.0, with conservation status.
Land-use zone
COMMERCIAL
Gross plot ratio
3.0
Conservation area
Joo Chiat
Conserved building
Yes

Run the full zoning report for this building →

4

What has 231,231a,231b East Coast Road sold for?

Key takeaway1 transaction is on record since 1995, most recently in Aug 2010 — too few to support a median, so the deals themselves are listed instead.
DateUsePriceAreaPSF
Aug 2010Shop HouseS$2.80M1,904 sqft$1,470

URA/JTC records from 1995 — that is where the record starts, not when the building was built. Strata and land deals can mix in one building's history; compare like with like.

5

How does East Coast Road price?

Key takeawayAcross 23 strata sales on East Coast Road in the last 5 years, the median is $2,596 psf.
Strata sales on the street (5y)
23
Street median PSF (strata)
$2,596

Street figures cover strata deals only — land and strata PSF are not comparable.

6

What do commercial rents run near 231,231a,231b East Coast Road?

Key takeawayURA publishes contracted-rent percentile grids quarterly (latest: 2026Q2) — the benchmark evidence an asking rent should be weighed against.

Indicative area yield — District 15 retail

Gross yield (area)
4.2%
3.8% net of property tax
Rent side (median of bands)
$109.64 psm/mo
2026Q2
Price side (strata, 5y)
$2,890 psf
86 sales

An INDICATIVE AREA yield for District 15 retail — NOT this building's yield, and not any unit's. Commercial rents are published as a district percentile grid, so both halves describe the district.

Priced on STRATA sales only: rent is quoted per unit of lettable area, and commercial land PSF runs far above strata — mixing them would shift the ratio sharply.

Net deducts the 10% non-residential property tax ONLY — not vacancy, maintenance, agent fees, financing, or the 9% GST on purchase.

Retail rents — District 15 ($ psm/month, 2026Q2)

Floor level · size band25th pctMedian75th pct
Level 1 · 30 & Below$60.00$91.67$123.00
B1 & Below · 30 & Below$75.81$109.64$243.47
Level 2 & 3 · 30 & Below$68.24$125.48$215.03
Level 4 & Above · >30 - 100$50.75$55.22$59.76
Level 1 · >30 - 100$89.55$111.66$176.50
Level 2 & 3 · >30 - 100$74.56$115.04$179.95
B1 & Below · >30 - 100$96.86$112.98$285.03
Level 1 · >100 - 300$100.81$136.47$176.70

URA REALIS rental-contract percentiles for the district/location — an area benchmark, not this building's own rents. Office and retail are dimensioned differently and are never mixed.

7

What is near 231,231a,231b East Coast Road?

Key takeawayThe nearest MRT/LRT is Marine Parade MRT, about 630 m away — and 3 competing retail premisess operate nearby.

Getting around

Amenities nearby

Kai Clinic · 25 mOpp The Holy Family Ch · 87 mPlace Of Worship · 89 mHotel · 172 mMarine Parade MRT Exit 5 · 313 mMarine Parade Rd Pk · 329 mEducational Institution · 347 mJoo Chiat Community Club · 348 mMarine Parade Polyclinic · 590 mParkway East Hospital · 829 m

Competing premises nearby

Retail and F&B premises competing for the same footfall — context for an occupier, not a selling point.

NTUC Fairprice Co-operative Ltd · 102 mi12 Katong · 381 mBlk 84 Marine Parade Central · 618 m

Straight-line distances. Source: PropKaki amenities data.

8

How many companies are registered at 231,231a,231b East Coast Road?

Key takeawayACRA records 6 live company registrations at this address.
Live registrations
6
Registered last 3 years
0
Most common type
Local Company

Company REGISTRATIONS at this address (ACRA), not a tenancy schedule. Registration does not mean the company physically occupies space here, and a low count does not mean the building is empty. Do not describe this as occupancy or vacancy.

9

Frequently asked questions about 231,231a,231b East Coast Road

Where is 231,231A,231B East Coast Road?

231,231A,231B East Coast Road is at 231,231A,231B East Coast Road, Singapore 428927, in the Marine Parade planning area.

What is 231,231A,231B East Coast Road zoned as?

231,231A,231B East Coast Road sits on land zoned commercial under the URA Master Plan, with a gross plot ratio of 3.

What is the tenure of 231,231A,231B East Coast Road?

231,231A,231B East Coast Road is freehold.

Is 231,231A,231B East Coast Road a conserved property?

Yes. 231,231A,231B East Coast Road falls within a URA conservation area, so external works are subject to conservation guidelines.

What have units at 231,231A,231B East Coast Road sold for?

Across 1 recorded transaction, the median price is S$1,470 psf. The latest was in August 2010.

What is the nearest MRT station to 231,231A,231B East Coast Road?

Marine Parade MRT is the closest, 630 m away (about a 10-minute walk).

How many businesses are registered at 231,231A,231B East Coast Road?

6 businesses are currently registered at this address with ACRA. That is a measure of registered addresses, not of how many businesses physically occupy the building.

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