The Paragon
The Paragon is a commercial building in District 9 · Orchard, on land zoned COMMERCIAL under the URA Master Plan with a gross plot ratio of 4.9. It is freehold. 1 transaction is on record since 1995, most recently in Jul 2013. 3 units are currently listed for sale or rent. ACRA records 329 live company registrations at this address.
What are the key facts about The Paragon?
- Asset class
- Commercial
- Land-use zone
- COMMERCIAL
- Gross plot ratio
- 4.9
- Tenure
- Freehold
- District / Area
- District 9 · Orchard
- Address
- 290 Orchard Road
- Land area
- 16,644 sqm
- Transactions on record
- 1 (records start 1995)
- Live listings
- 3
- ACRA registrations
- 329
About The Paragon
The Paragon is a commercial building in Orchard (District 09). It is located along Orchard Road, Singapore 238859.
Under the URA Master Plan it sits on land zoned commercial with a gross plot ratio of 4.9. It lies inside the Central Area.
The site is freehold. It occupies roughly 16,644 sqm of land with about 94,411 sqm of gross floor area.
1 transaction has been recorded here, at a median of S$13,377 psf. The most recent was in July 2013.
329 businesses are currently registered at this address with ACRA.
The nearest MRT is Somerset MRT, 541 m away (about a 8-minute walk). The closest bus stop (Orchard Stn/Lucky Plaza) is 202 m away (about a 3-minute walk).
What is The Paragon zoned as?
- Land-use zone
- COMMERCIAL
- Gross plot ratio
- 4.9
- Urban design area
- Udga
- Central Area
- Yes
What has The Paragon sold for?
| Date | Use | Price | Area | PSF |
|---|---|---|---|---|
| Jul 2013 | Retail | S$2500.00M | 186,887 sqft | $13,377 |
URA/JTC records from 1995 — that is where the record starts, not when the building was built. Strata and land deals can mix in one building's history; compare like with like.
How does Orchard Road price?
Street figures cover strata deals only — land and strata PSF are not comparable.
What do commercial rents run near The Paragon?
Indicative area yield — District 9 retail
An INDICATIVE AREA yield for District 9 retail — NOT this building's yield, and not any unit's. Commercial rents are published as a district percentile grid, so both halves describe the district.
Priced on STRATA sales only: rent is quoted per unit of lettable area, and commercial land PSF runs far above strata — mixing them would shift the ratio sharply.
Net deducts the 10% non-residential property tax ONLY — not vacancy, maintenance, agent fees, financing, or the 9% GST on purchase.
Retail rents — District 9 ($ psm/month, 2026Q2)
| Floor level · size band | 25th pct | Median | 75th pct |
|---|---|---|---|
| Level 2 & 3 · 30 & Below | $96.41 | $125.00 | $161.92 |
| Level 1 · 30 & Below | $116.17 | $145.26 | $294.10 |
| B1 & Below · 30 & Below | $211.72 | $338.73 | $498.21 |
| Level 4 & Above · 30 & Below | $90.90 | $124.33 | $165.55 |
| Level 1 · >30 - 100 | $110.23 | $143.26 | $166.55 |
| B1 & Below · >30 - 100 | $174.34 | $329.33 | $440.53 |
| Level 2 & 3 · >30 - 100 | $101.61 | $137.40 | $180.53 |
| Level 4 & Above · >30 - 100 | $100.04 | $115.15 | $145.94 |
Office rents — Central Area ($ psm/month, 2026Q2)
| Building class · size band | 25th pct | Median | 75th pct |
|---|---|---|---|
| Category 1 · 100 & Below | $91.40 | $96.39 | $119.48 |
| Category 2 · 100 & Below | $57.98 | $71.59 | $86.82 |
| Category 1 · >100 - 200 | $113.24 | $120.54 | $144.36 |
| Category 2 · >100 - 200 | $59.40 | $77.88 | $96.88 |
| Category 2 · >200 - 500 | $69.97 | $89.34 | $97.94 |
| Category 1 · >200 - 500 | $112.64 | $129.70 | $148.82 |
| Category 1 · >500 - 1000 | $119.97 | $136.70 | $147.13 |
| Category 2 · >500 - 1000 | $55.42 | $82.91 | $92.66 |
URA REALIS rental-contract percentiles for the district/location — an area benchmark, not this building's own rents. Office and retail are dimensioned differently and are never mixed.
What is available at The Paragon right now?
For sale (1)
- Freehold Foodcourt @ Lucky Plaza OrchardS$24.89M · 3,045 sqft
For rent (2)
- Ion Orchard Wisma Wheelock Paragon Retail Jewellery Luxury ShopS$24k/mo · 1,090 sqft
- ⭐️Orchard Rd Mall⭐️ Prime B1 Kiosk2 agentsS$13k/mo · 220 sqft
What is near The Paragon?
Getting around
- Somerset MRT541 m · ~8 min
Amenities nearby
Competing premises nearby
Retail and F&B premises competing for the same footfall — context for an occupier, not a selling point.
Straight-line distances. Source: PropKaki amenities data.
How many companies are registered at The Paragon?
- Live registrations
- 329
- Registered last 3 years
- 73
- Most common type
- Local Company
Company REGISTRATIONS at this address (ACRA), not a tenancy schedule. Registration does not mean the company physically occupies space here, and a low count does not mean the building is empty. Do not describe this as occupancy or vacancy.
What is The Paragon's BCA building profile?
- BCA building type
- Retail
- Green Mark
- Certified (2018)
- Energy use intensity
- 379 kWh/m²·yr
Frequently asked questions about The Paragon
Where is The Paragon?⌄
The Paragon is at 290 Orchard Road, Singapore 238859, in the Orchard planning area.
What is The Paragon zoned as?⌄
The Paragon sits on land zoned commercial under the URA Master Plan, with a gross plot ratio of 4.9.
What is the tenure of The Paragon?⌄
The Paragon is freehold.
What have units at The Paragon sold for?⌄
Across 1 recorded transaction, the median price is S$13,377 psf. The latest was in July 2013.
What is the nearest MRT station to The Paragon?⌄
Somerset MRT is the closest, 541 m away (about a 8-minute walk).
How many businesses are registered at The Paragon?⌄
329 businesses are currently registered at this address with ACRA. That is a measure of registered addresses, not of how many businesses physically occupy the building.
The facts are here — now get the verdict on The Paragon.
Ask what a unit here would fetch, what the zone allows, or how it compares.
PropKakiHere's the building's zone, its recorded deals and every live unit — and where the asking prices sit against them.