99-yearCCRDistrict 10 (Bukit Timah)

The Serenade @ Holland

Reviewed by Nathan TangUpdated 10 August 2026Data through Dec 2025 (URA)
Quick Summary

The Serenade @ Holland is a 99-year condominium in District 10 (Bukit Timah) that obtained TOP in 2004, with 89 units across 1 block. Across 219 transactions on record, units have recently transacted around S$2.48M (S$1,575 psf, ~1,539 sqft). There are 7 units for sale from S$2.88M to S$3.79M. The lease has approximately 74 years remaining.

1

What are the key facts about The Serenade @ Holland?

Key Takeaway

The Serenade @ Holland is a 99-year condominium in District 10 (Bukit Timah) that obtained TOP in 2004, with 89 units across 1 block.

Tenure
99-year
TOP / Completion
2004
Developer
WINBLISS INVESTMENT PTE LTD
Total units
89
Blocks
1
District / Area
District 10 (Bukit Timah)
Market segment
CCR
Median PSF
S$1,575 psf
Last transacted
Dec 2025
Remaining lease
≈ 74 years
2

What is the price and PSF at The Serenade @ Holland?

Key Takeaway

Units have recently transacted around S$2.48M (S$1,575 psf), at a gross rental yield of about 2.4% (URA caveat data).

Recent median price

S$2.48M

recent · 219 sales on record

Median PSF

S$1,575 psf

recent transactions

Median rent (monthly)

S$5,026

350 rentals on record

Gross rental yield

2.4%

indicative, gross

Units currently for sale are asking a median of S$1,989 psf — about 26% above the most recent transacted PSF.

Source: URA caveat data, through Dec 2025.

3

What has recently sold at The Serenade @ Holland?

Key Takeaway

The Serenade @ Holland has 219 recorded sales; the most recent transacted at S$2,480,000 in Dec 2025 (URA caveat data).

DatePriceSize (sqft)PSF
Dec 2025S$2,480,0001,539S$1,611 psf
Aug 2025S$2,530,0001,507S$1,679 psf
Aug 2025S$3,218,0001,905S$1,689 psf
Apr 2025S$2,450,0001,507S$1,626 psf
Feb 2025S$2,700,0001,507S$1,792 psf
Apr 2024S$2,480,0001,507S$1,646 psf
Mar 2024S$2,750,0001,905S$1,443 psf
Mar 2024S$3,000,0001,905S$1,575 psf
Sept 2023S$2,380,0001,539S$1,546 psf
Mar 2023S$1,650,0001,152S$1,433 psf
Dec 2022S$2,380,0001,539S$1,546 psf
Dec 2022S$2,580,0001,787S$1,444 psf

219 sales and 350 rentals on record since Dec 2001. Source: URA.

4

Are prices at The Serenade @ Holland rising?

Key Takeaway

The median transacted PSF at The Serenade @ Holland has risen 36% over the past 11 years (20142025), from S$1,231 psf to S$1,679 psf (URA caveats).

YearMedian PSFMedian priceSalesYoY
2025S$1,679 psfS$2.53M5+6.6%
2024S$1,575 psfS$2.75M3+9.9%
2023S$1,433 psfS$1.65M2-0.8%
2022S$1,444 psfS$2.54M7+10.1%
2021S$1,312 psfS$2.02M9+5.4%
2019S$1,245 psfS$1.75M5+3.7%
2018S$1,201 psfS$2.20M5+3.4%
2016S$1,161 psfS$1.75M5-3.4%
2015S$1,202 psfS$1.83M3-2.4%
2014S$1,231 psfS$2.04M2

Yearly median transacted PSF and price; years with at least 2 recorded sales. Source: URA caveat data.

5

How many property agents are active around The Serenade @ Holland?

Key Takeaway

8,469 CEA-registered agents closed at least one recorded deal in District 10 — where The Serenade @ Holland sits — in the last 12 months, across all property types.

Active agents · 12mo

8,469

District 10 · closed ≥1 deal

Deals on record

67,594

all-time · all property types

Source: CEA public transaction records, attributed to District 10across HDB, condo and landed (agent activity isn't published at project level). Browse the agent directory or compare every market segment.

6

What bedroom types are available at The Serenade @ Holland?

Key Takeaway

The Serenade @ Holland has 7 units listed for sale, spanning 3–4-bedroom layouts.

Based on units currently listed for sale.

BedroomsFor salePrice rangeMedian PSF
3-bedroom2S$2.88M–S$2.88M
4-bedroom5S$2.94M–S$3.79MS$1,989 psf
7

Where is The Serenade @ Holland and what's nearby?

Key Takeaway

The Serenade @ Holland is located in Bukit Timah, in the Central Region of Singapore.

The Serenade @ Holland is a 99-year condominium completed in 2004. It was developed by WINBLISS INVESTMENT PTE LTD. The development has 89 residential units. It sits on a land area of 6,461 sqm and has a gross floor area of 13,547 sqm. The plot ratio is 2.1.

THE SERENADE @ HOLLAND is located at 371 Holland Road, Singapore 278698. It is part of District 10, Ardmore / Bukit Timah / Holland Road / Tanglin, Bukit Timah. The project falls within the Central Region and the CCR market segment.

The nearest rail connection is Dover MRT, approximately 797m away, around 12 minutes on foot. Nearby amenities include The Star Vista for shopping, YEO KENG GUAN for groceries, and Mount Sinai Plain Pg for greenery and recreation. Facilities in the development include Barbeque Area, Covered car park, Fitness corner, Function room, Jacuzzi, and Playground.

8

Who built The Serenade @ Holland and how big is the development?

Key Takeaway

The Serenade @ Holland was developed by WINBLISS INVESTMENT PTE LTD, designed by P & T CONSULTANTS PTE LTD, with 89 units over up to 19 storeys.

Developer
WINBLISS INVESTMENT PTE LTD
Architect
P & T CONSULTANTS PTE LTD
Main contractor
GREATEARTH CONSTRUCTION PTE LTD
Floors
19 storeys
Blocks
1
Land area
6,461 sqm (69,546 sqft)
Gross floor area
13,547 sqm (145,819 sqft)
Plot ratio
2.10
9

How far is The Serenade @ Holland from MRT and schools?

Key Takeaway

The nearest MRT/LRT to The Serenade @ Holland is Dover MRT, about 797 m away (~12 min walk). 2 schools are within 1 km, including 1 primary school.

Getting around

Schools nearby

Homes within 1 km of a primary school qualify for Primary 1 (P1) registration priority.

  • Henry Park Primary SchoolPrimary schoolwithin 1 km · P1 priority532 m
  • School Of Science And Technology, SingaporeSecondary schoolwithin 1 km895 m
  • New Town Secondary SchoolSecondary school1.2 km
  • Pei Tong Primary SchoolPrimary school1.4 km
  • Anglo-Chinese School (Independent)Mixed-level school1.6 km
  • Methodist Girls' School (Primary)Primary school1.7 km
  • Methodist Girls' School (Secondary)Secondary school1.7 km
  • Nan Hua High SchoolSecondary school1.7 km

Shops, food & parks

Mall: The Star Vista · 1.6 kmSupermarket: Yeo Keng Guan · 229 mPark: Mount Sinai Plain Pg · 335 m

Straight-line distances from the development. Source: PropKaki amenities data.

10

What facilities does The Serenade @ Holland have?

Key Takeaway

The Serenade @ Holland has 10 facilities, including Barbeque Area, Covered car park, Fitness corner, Function room, and more.

Barbeque AreaCovered car parkFitness cornerFunction roomJacuzziPlayground24 hours securitySwimming poolTennis courtsWading pool
11

What does it cost to own a unit at The Serenade @ Holland?

Key Takeaway

Buying a unit at The Serenade @ Holland (~S$2.48M) needs about S$18,154/mo in income and S$8,352/mo in repayments, after S$93,600 stamp duty and a S$620k downpayment.

Illustrative, for a Singapore Citizen buying a unit at the recent median price (S$2.48M) as their first home — 25% down, 30-year loan at 3.5% p.a. Rates as of May 2026. Run it for your own profile →

Buyer's Stamp Duty

S$93,600

BSD, tiered

Downpayment (25%)

S$620k

cash + CPF

Monthly instalment

S$8,352/mo

30y @ 3.5%

Income required

S$18,154/mo

TDSR @ stress rate

Weighing it up as an investment? Gauge the odds with the profitability model, or read how to tell if a condo is profitable →

Keep going in the PropKaki app

Thinking about The Serenade @ Holland? Ask before you commit.

A fair-value read, recent comps and what a unit really costs — from The Serenade @ Holland's own transactions.

PropKaki
Is The Serenade @ Holland a good buy, and what are units selling for?

Recent units at The Serenade @ Holland sold close to their fair value — solid, no obvious overpay.

Ask anything about Singapore property…
12

Frequently asked questions about The Serenade @ Holland

How much does a unit at The Serenade @ Holland cost?

Units at The Serenade @ Holland have recently transacted around S$2.48M (S$1,575 psf), from 219 sales on record (URA caveats). The exact price depends on size, floor and facing.

How much do I need to earn to buy at The Serenade @ Holland?

For a unit around S$2.48M as a first home, you'd need roughly S$18,154/mo in income (assessed at the stress-test rate), with repayments near S$8,352/mo after a S$620k (25%) downpayment and S$93,600 Buyer's Stamp Duty.

Is The Serenade @ Holland a good investment?

Gross rental yield is about 2.4%, and current asking prices sit about 26% above the most recent transacted PSF; median PSF has risen about 36% since 2014. Whether it suits you depends on your budget, holding period and the unit's size, floor and facing — all summarised on this page from URA data.

Are prices at The Serenade @ Holland going up?

The median transacted PSF at The Serenade @ Holland has risen about 36% between 2014 and 2025, based on URA caveats. Year-by-year figures are in the price-trend table above.

Is The Serenade @ Holland freehold or leasehold?

The Serenade @ Holland is 99-year, with approximately 74 years remaining on the lease.

When was The Serenade @ Holland built and who developed it?

The Serenade @ Holland obtained TOP in 2004, developed by WINBLISS INVESTMENT PTE LTD, with 89 units across 1 block.

How many units are for sale at The Serenade @ Holland?

There are 7 units for sale at The Serenade @ Holland, from S$2.88M to S$3.79M.

What is the nearest MRT to The Serenade @ Holland?

The nearest MRT/LRT station to The Serenade @ Holland is Dover MRT, about 797 m away (~12 min walk).

Which primary schools are within 1 km of The Serenade @ Holland?

Henry Park Primary School is within 1 km of The Serenade @ Holland — homes within 1 km of a primary school qualify for Primary 1 (P1) registration priority.

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